IT Marketing Manager

BramahHR Ltd; Fleet; Hybrid; GBP 39,000 - 43,000; Full time

Benefits offered by this job

Annual leave 24 days

Birthday day off

Healthcare discounts

On-site parking

Job summary

BramahHR Ltd is seeking an IT Marketing Manager to join our growing technology business in Fleet with hybrid working. You will plan and deliver marketing campaigns to raise awareness, engage partners and customers, generate demand and contribute to commercial growth.

You will collaborate with internal sales teams and technology partners to translate priorities into practical campaigns, monitor results and identify ways to improve performance.

Qualifications

• Experience in B2B IT/tech marketing.
• Experience supporting marketing plans and campaigns with measurable outcomes.
• Understanding of demand generation, partner marketing and go-to-market activity.
• Strong communication and relationship-building skills.
• Organised and commercially aware with good project coordination.
• Comfortable reviewing campaign data, budgets and performance reports.

Responsibilities

• Support the development and delivery of quarterly and annual marketing plans aligned with business objectives.
• Research market opportunities and help identify activities that can support growth.
• Translate business priorities and market insight into clear campaign plans and actions.
• Coordinate multi-channel campaigns across digital channels, content, events, social media and partner activity.
• Work with sales colleagues to ensure campaigns support commercial priorities and customer needs.
• Review campaign data and market feedback to improve engagement and performance.
• Track agreed measures, including campaign effectiveness and contribution to sales opportunities.
• Work with technology partners to plan joint marketing activity and co-branded campaigns.
• Help partners access relevant campaign resources, guidance and marketing support.
• Prepare updates on activity, results and recommendations, and support planning meetings and reviews.
• Help manage marketing budgets and partner-funded activity to achieve value for money.
• Support budget tracking, campaign reporting and administration of marketing funding.
• Monitor the impact of marketing activity on engagement, pipeline and business performance.
• Identify opportunities to improve campaign effectiveness and ROI.

Skills

B2B marketing

IT/tech marketing

Demand generation

Partner marketing

Go-to-market

Communication skills

Project coordination

Budget analysis

Relationship building

Job description

IT Marketing Manager

Salary: £41,000 OTE (£39,000 basic plus £2,000 bonus)
Location: Fleet, hybrid working

This is a fantastic opportunity to join a growing technology business working with innovative IT solutions. You will join commercial teams and channel partners to help bring specialist products to market and support business growth. You'll be part of a supportive team with opportunities to develop your skills and progress your career.

You will help plan and deliver marketing activity that raises awareness, engages partners and customers, generates demand and contributes to commercial growth. Working closely with internal sales teams and external technology partners, you'll turn business priorities into practical campaigns, monitor results and identify ways to improve performance.

Key responsibilities

• Support the development and delivery of quarterly and annual marketing plans aligned with business objectives.
• Research market opportunities and help identify activities that can support growth.
• Translate business priorities and market insight into clear campaign plans and actions.
• Coordinate multi-channel campaigns across digital channels, content, events, social media and partner activity.
• Work with sales colleagues to ensure campaigns support commercial priorities and customer needs.
• Review campaign data and market feedback to improve engagement and performance.
• Track agreed measures, including campaign effectiveness, engagement and contribution to sales opportunities.
• Work with technology partners to plan joint marketing activity and co-branded campaigns.
• Help partners access relevant campaign resources, guidance and marketing support.
• Prepare updates on activity, results and recommendations, and support planning meetings and reviews.
• Help manage marketing budgets and partner-funded activity to achieve value for money.
• Support budget tracking, campaign reporting and the administration of marketing funding.
• Monitor the impact of marketing activity on engagement, pipeline and business performance.
• Identify opportunities to improve campaign effectiveness and return on investment.

About you

• Experience in B2B marketing, ideally within IT, technology, channel or partner-led environments.
• Experience supporting marketing plans and campaigns that contribute to measurable business outcomes.
• An understanding of demand generation, partner marketing and go-to-market activity.
• Confident communication and relationship-building skills, with the ability to work across teams.
• Organised and commercially aware, with strong project coordination and attention to detail.
• Comfortable reviewing campaign data, budgets and performance reports.

What success looks like

• Effective delivery of marketing campaigns aligned with business priorities.
• Stronger engagement from partners and target audiences.
• A measurable contribution to lead generation and commercial growth.
• Clear reporting and useful recommendations to improve future activity.
• Positive working relationships with internal teams and external partners.

Benefits

• 24 days' annual leave, increasing with length of service.
• An extra day off for your birthday.
• Healthcare cash plan and discounts
• On-site parking and access to workplace facilities.