B2B Marketing Development Strategist

Synergy Solutions Limited; Greater London; On-site; GBP 30,000 - 45,000; Part time

Benefits offered by this job

Unlimited holiday

Wellbeing budget

LGBTQ+ inclusive parental leave

Job summary

esynergy, a technology consultancy, is seeking a Marketing Development Consultant on a contract basis in the United Kingdom to turn marketing activity into booked meetings and qualified opportunities. You’ll qualify inbound leads, coordinate engagement with senior technical buyers and ensure timely follow-ups, working closely with Marketing, sector leads and consultants.

The role supports cross‑sector outreach across cloud, data, security and AI, helping progress conversations toward measurable

Qualifications

• Experience in early-stage sales or lead generation in B2B technology.
• Comfort engaging with Heads of Data, Architecture and Engineering.
• Personalised, relevant outreach focusing on quality over volume.
• Strong organisational skills to manage multiple campaigns across sectors.

Responsibilities

• Qualify inbound leads, content downloads, form fills and event registrations, turning engagement into meaningful conversations.
• Work with Marketing to build target invite lists, engage attendees and ensure every attendee is contacted promptly.
• Research organisations, sectors and individuals to tailor outreach to their interests.
• Manage follow-up sequences and ensure every marketing-engaged contact has a clear next step and date.
• Identify opportunities within marketing-engaged accounts and connect with stakeholders through personalised outreach and referrals.
• Accurately record engagement, lead sources, meetings and outcomes for reporting.
• Brief sector leads ahead of meetings, follow up on actions and progress conversations toward opportunities.
• Contribute to target account lists, account planning and coordinated engagement across sectors.
• Monitor meetings booked, follow-up activity and progression into opportunities.

Skills

Lead generation

HubSpot CRM

Stakeholder engagement

Organisational skills

Tools

HubSpot

Job description

esynergy, a technology consultancy, is seeking a Marketing Development Consultant on a contract basis in the United Kingdom to turn marketing activity into booked meetings and qualified opportunities. You’ll qualify inbound leads, coordinate engagement with senior technical buyers and ensure timely follow-ups, working closely with Marketing, sector leads and consultants.

The role supports cross‑sector outreach across cloud, data, security and AI, helping progress conversations toward measurable