B2B Marketing Content & Campaign Lead

Impact Recruitment Group Ltd; Greater London; On-site; GBP 42,000 - 54,000; Full time

Job summary

Impact Recruitment Group Ltd is partnering with a well established B2B group to recruit a creative Content & Campaign Manager. You'll own content strategy across multiple SaaS brands, shaping campaigns and telling customer stories that generate leads.

You'll produce high-quality content across digital, social, email, web and video, plan client testimonials, manage video shoots, and collaborate with senior stakeholders.

Qualifications

• Minimum 4 years of B2B marketing content experience.
• Strong copywriting and storytelling abilities.
• Experience producing and editing video content.
• Proficiency with HubSpot, Canva and Adobe InDesign.
• Ability to manage multiple projects and collaborate with stakeholders.

Responsibilities

• Create high-quality B2B content across digital, social, email, web and video.
• Develop case studies, customer stories and thought leadership content.
• Support integrated campaigns from concept to execution.
• Plan and oversee client testimonials and video shoots.
• Brief contributors and translate ideas for engaging output.
• Collaborate with internal teams to translate complex ideas into content.

Skills

B2B content creation

Copywriting

Video production

Project management

Client liaison

Tools

HubSpot

Canva

Adobe InDesign

Job description

Impact Recruitment Group Ltd is partnering with a well established B2B group to recruit a creative Content & Campaign Manager. You'll own content strategy across multiple SaaS brands, shaping campaigns and telling customer stories that generate leads.

You'll produce high-quality content across digital, social, email, web and video, plan client testimonials, manage video shoots, and collaborate with senior stakeholders.