B2B Event Sales Executive

Broadway Events; New Forest; On-site; GBP 25,000 - 55,000; Full time

Benefits offered by this job

Birthday Day Off

Annual leave increasing with service

Free onsite parking

Regular team lunches and social events

Friendly, supportive team culture

Job summary

Broadway Events is seeking a driven Sales Executive to sell exhibition stand space and sponsorships across our B2B events. This role focuses on high-activity phone-based selling, developing new business and delivering outstanding customer service.

You will maintain a personal sales pipeline, engage clients for outbound calls totaling at least 70 minutes daily, and work to achieve individual targets while representing the company at industry events.

Qualifications

• Experience in B2B event sales or exhibitions.
• Proven track record of meeting sales targets.
• Excellent phone-based sales skills and client communication.
• Ability to manage a sales pipeline.

Responsibilities

• Sell exhibition stand space and sponsorship opportunities.
• Identify and develop new business opportunities.
• Build long-term exhibitor and sponsor relationships.
• Manage your sales pipeline using the CRM.
• Achieve individual sales targets and KPIs.
• Negotiate prices and close sales.
• Follow up enquiries and provide excellent service.
• Identify upsell and cross-sell opportunities.
• Represent Broadway Events at exhibitions.

Skills

B2B Sales

Relationship Building

Negotiation

CRM

Cold Calling

Exhibitions

Tools

CRM system

Job description

• Compensation: GBP 25,000 - GBP 55,000 - yearly

Company Description

Broadway Events is an award-winning independent events organiser, delivering market-leading exhibitions and conferences across the education and healthcare sectors. We create events where communities connect, innovate and thrive, bringing together thousands of professionals each year to learn, network and do business.

Job Description

We're looking for an ambitious Sales Executive to join our growing team. If you enjoy building relationships, winning new business and being rewarded for your success, this could be the perfect opportunity.

The Role:

As B2B Event Sales Executive, you'll be responsible for selling exhibition stand space and sponsorship opportunities across our portfolio of award-winning B2B events.

This is a high-activity, phone-based sales role where success comes from building relationships, generating new business and delivering excellent customer service. You'll be expected to maintain a minimum of 70 minutes of outbound client engagement each day while managing your own sales pipeline.

What You'll Be Doing:

• Selling exhibition stand space and sponsorship opportunities to new and existing clients.
• Identifying and developing new business opportunities.
• Building long-term relationships with exhibitors and sponsors.
• Managing your own sales pipeline using our CRM system.
• Achieving individual sales targets and KPIs.
• Negotiating prices and confidently closing sales.
• Following up enquiries and providing excellent customer service.
• Identifying opportunities to upsell and cross-sell across our event portfolio.
• Representing Broadway Events at exhibitions and industry events.

What We Offer:

£25,000 Basic Salary + Realistic On-Target Earnings (OTE) of £55,000 plus uncapped commission over OTE

• Structured Sales Progression Scheme with genuine career development.
• Personalised training and ongoing development.
• Birthday Day Off.
• Annual leave that increases with length of service.
• Free onsite parking.
• Regular team lunches and social events.
• Friendly, supportive and collaborative team culture.
• The opportunity to work for an award-winning business with ambitious growth plans.

Hours:37.5 hours per week: Monday - Friday 9am - 5pm

Location:Ringwood, Hampshire (Office Based)