Marketing Executive

Mark Allen Group; Dartford; Hybrid; GBP 25,000 - 31,000; Full time

Job summary

Mark Allen Group seeks a Marketing Executive to lead campaigns that grow audiences across aviation and automotive publications. You will craft content for email, websites and social media, coordinating with editorial, sales and design teams while managing budgets and timelines.

You will be hands-on, comfortable juggling several campaigns, and able to measure impact using analytics tools. The role offers a hybrid work arrangement and exposure to events and partnerships.

Qualifications

• Experience delivering multi-channel campaigns that grow audiences and engagement.
• Hands-on marketer who can manage multiple campaigns to deadlines and budgets.
• Strong written and verbal communication and collaboration with editorial, sales and design teams.

Responsibilities

• Own and deliver marketing campaigns across digital and event channels.
• Plan, prioritise and execute multi-channel campaigns to objectives and deadlines.
• Create engaging content for email, websites and social media, aligned with partner agreements.

Skills

Campaign management

Content creation

Email marketing

SEO

Social media

PPC

Analytics

Tools

Google Analytics

Meta Business Suite

CMS (Content Management System)

Job description

As Marketing Executive, you will initially focus on our aviation titles, with the opportunity to expand across the wider portfolio of publications over time. You will play a key role in delivering creative, well-planned campaigns that support audience growth, strengthen brand visibility, and enhance engagement across print, digital, and event channels. You will work in a fast-paced specialist media environment where attention to detail, creativity, and collaboration matter just as much as delivery. This is a role for someone who enjoys being hands‑on, is comfortable managing multiple campaigns at once, and takes pride in seeing their work directly influence audience growth and campaign performance. As a Marketing Executive, you will:

• Own and deliver marketing campaigns that support audience growth, engagement, and promotion of aviation and automotive publications across digital and event channels.
• Plan, prioritise, and execute multi‑channel campaigns in line with clear objectives, deadlines, and budgets.
• Create engaging content for email campaigns, websites, and social media, and support delivery of content within media partner agreements.
• Work closely with editorial, sales, and design teams to ensure consistent messaging across all touchpoints.
• Support the management and ongoing development of websites and marketing platforms.
• Monitor and report on campaign performance using analytics tools, providing clear insight on effectiveness and opportunities for improvement.
• Contribute ideas to new marketing initiatives and help shape how we continue to develop audience engagement.
• Stay up to date with marketing trends, tools, and best practice across digital marketing and publishing. Be part of a specialist media business with strong, trusted brands and loyal professional audiences.
• Work in a hybrid environment that supports focus, collaboration and flexibility.
• Learn and grow through tailored development, mentoring and hands‑on experience.
• Contribute to work that informs, connects and supports industries that matter.
• Join a culture grounded in passion, creativity, fairness and long‑term thinking.
• Experience supporting the delivery and execution of multi‑channel marketing campaigns.
• Strong understanding of digital marketing channels including email, SEO, social media, and PPC.
• Confident written and verbal communication skills, with the ability to create clear and engaging content.
• Strong organisational skills with the ability to manage multiple campaigns at once and meet deadlines.
• Comfortable using analytics tools such as Google Analytics and Meta Business Suite to track and report performance.
• A creative mindset with strong attention to detail.
• Nice‑to‑haves:
• • Experience in publishing or B2B media marketing.
  • Familiarity with working across editorial, commercial, and design teams in a collaborative environment.
  • Exposure to aviation, automotive, or specialist industry audiences.
  • Experience supporting or delivering marketing activity for events or exhibitions.

For over 40 years, Mark Allen Group has built and grown specialist media brands that inform, connect and support professional communities. We operate across healthcare, education, agriculture, business, finance, travel retail, exhibitions and critical communications, combining trusted content, data, events and insight. We are a commercial media owner with a long‑term mindset, balancing strong legacy brands with innovation and evolution. Our people play a central role in shaping how our audiences engage with us today and how we grow for the future.

The salary is up to £28,000 (DOE) plus company benefits.