Associate Strategy Director, Global Planning

Starcom; London; Hybrid; GBP 60,000 - 100,000; Full time

Job summary

An innovative media agency is seeking an Associate Strategy Director to join their dynamic strategy team. This role focuses on developing and implementing global strategies for renowned health brands, ensuring the integration of data and strategic excellence. You will collaborate with cross-functional teams to drive impactful communication and build emotional connections with consumers. With a commitment to flexible working and inclusive hiring practices, this position offers a unique opportunity to influence both client and agency partners while working at the forefront of strategic media thinking.

Benefits

Flexible Working Options

Wellbeing Support

Family-Friendly Policies

Local Discounts

Qualifications

• Proven track record in insight-driven communication strategies.
• Adept in offline and online media planning.

Responsibilities

• Develop and deploy global brand strategies across markets.
• Coordinate with creative agencies for impactful communications.

Skills

Strategic Planning

Media Planning

Data Analysis

Communication

Collaboration

Job description

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Company Description

Publicis LeOne is a bespoke 120-person strong Publicis Media agency proposition for Haleon, the newly launched rebrand of GSK Consumer Health, managing flagship household health care brands such as Sensodyne, Voltaren, Panadol, Aquafresh, and more. This role is within the strategy team delivering for Haleon's Global Marketing department.

Overview

You will be a core member of our strategy/client team based in the Publicis LeOne London Hub, working directly with the Global Category client team on their Oral Health and Over the Counter Medicine brands, including Polident and Voltaren. You will be responsible for developing and implementing global strategies, supported by a Strategy Manager and Strategy Executive, and play a key role in integrating data and strategic excellence across all activities.

The Global Strategy Associate Director will oversee the development of market-leading connection strategies, ensuring the team operates at the forefront of strategic media thinking. You will drive change, build emotional consumer connections, and influence both client and agency partners, demonstrating drive, passion, energy, and emotional intelligence.

Responsibilities

• Develop and deploy global brand strategies, collaborating with teams across markets to incorporate best practices.
• Coordinate with creative agencies to craft impactful communications and deliver on annual scope and thought leadership initiatives.

Qualifications

We seek an experienced strategic planner with a proven track record in insight-driven, data-informed communication strategies. You should be adept in media planning (offline and online), influential, inspiring, and able to communicate complex ideas clearly. Confidence, persuasion, collaboration, and a client-focused mindset are essential.

Additional Information

Starcom offers extensive benefits including flexible working options, wellbeing support, family-friendly policies, and local discounts. Full details will be shared upon joining. We support a hybrid working pattern and are committed to inclusive hiring practices.