Assistant Store Manager - Fine Jewellery

Four Seasons Recruitment Ltd; Greater London; On-site; GBP 72,000 - 88,000; Full time

Job summary

Four Seasons Recruitment Ltd is recruiting for an Assistant Store Manager for a London flagship in fine jewellery. The role focuses on leading the team, driving luxury sales, and delivering exceptional client service to high-net-worth clientele in a prestigious setting.

The successful candidate will partner with the Store Director to develop sales strategies, motivate staff, and maintain outstanding store standards across visual presentation and operations.

Qualifications

• Experience in luxury jewellery retail, ideally flagship stores.
• Proven track record of delivering sales and commercial results.
• Experience coaching and developing a team.
• Strong clienteling for VIP/HNW clients.
• Excellent communication and leadership in a luxury environment.
• Proficient in MS Office and POS systems.
• Fluent English written and spoken; additional languages advantageous.

Responsibilities

• Support the Store Director in leading the flagship's sales performance and business development.
• Develop strategies to increase sales and strengthen client relationships, including VIP clientele.
• Analyse KPIs and translate insights into targeted commercial actions.
• Recruit, train, coach, and develop the store team.
• Motivate the team with regular meetings, targets, and performance management.
• Maintain accurate inventory and reflect trends in stock mix.
• Oversee day-to-day operations, reporting, and cost control.
• Ensure store presentation reflects the brand's luxury positioning.
• Act as a brand ambassador and cultivate new local clientele.

Skills

Luxury jewellery retail experience

Sales leadership

VIP clienteling

KPI analysis

Team coaching

Leadership

Multitasking in luxury retail

Fluent English

Tools

MS Office

POS systems

Job description

Assistant Store Manager - Fine Jewellery

London

Up to £80,000 PA + package

The Company

Our client is a globally recognised luxury jewellery house, renowned for its expertise in diamonds and distinctive high jewellery creations. With a prestigious London flagship, the brand is recognised for its exceptional craftsmanship, extraordinary diamond jewellery, and unparalleled client experience.

The Role

The Assistant Store Manager will support the Store Director in leading the London flagship, driving sales performance, developing the team, and ensuring the highest standards of client service. The successful candidate will play a key role in delivering an exceptional luxury experience while supporting the day-to-day commercial and operational success of the store.

Key Responsibilities

• Support the Store Director in leading the store's sales performance and business development
• Develop strategies and action plans to increase sales and strengthen client relationships, including VIP clientele
• Analyse daily, weekly, and monthly KPIs and translate insights into targeted commercial action plans
• Support the recruitment, training, coaching, and development of the store team
• Motivate the team through regular meetings, target setting, and ongoing performance management
• Maintain accurate inventory levels and ensure the stock mix reflects sales trends and customer demand
• Support the day-to-day operational and administrative management of the store, including reporting and cost control
• Ensure visual merchandising, housekeeping, and store presentation consistently reflect the brand's luxury positioning
• Act as a brand ambassador, developing local networks and identifying opportunities to cultivate new clientele

Required Skills & Experience

• Proven experience in a luxury jewellery retail environment, ideally within a flagship store
• Strong track record of delivering sales results and commercial performance
• Previous experience in a management or senior sales position, with experience coaching and developing a team
• Strong knowledge and genuine interest in the luxury jewellery and diamond industry
• Excellent clienteling and relationship-building skills, with experience working with VIP and high-net-worth clients
• Strong commercial and business acumen, with the ability to analyse KPIs and develop actionable sales strategies
• Proactive and entrepreneurial approach, with the confidence to take initiative and drive results
• Strong communication and leadership skills, with the ability to inspire and develop a high-performing team
• Fluent spoken and written English; additional languages such as Mandarin, Arabic, or Russian would be advantageous
• Strong organisational skills, attention to detail, and the ability to manage multiple priorities in a fast-paced luxury retail environment
• Proficient in Microsoft Office, including Excel, Word, and PowerPoint, with experience using POS systems