Assistant Store Manager - 32 Hours

Rituals Cosmetics UK and Ireland; Chichester; On-site; GBP 25,000 - 32,000; Full time

Benefits offered by this job

Employee discounts

Wellbeing perks

Quarterly product allocation

Birthday leave

Job summary

Rituals Cosmetics UK and Ireland is seeking a dynamic Assistant Store Manager to bridge the team and customers on the shop floor. You will collaborate with the Store Manager on rota planning, targets and strategy, while mentoring your colleagues to deliver the signature Feel Good Experience.

You’ll lead operations, coaching, and in-store processes, ensuring stock control, cash handling, and back-office readiness. If you thrive in luxury retail and enjoy empowering others, this role is for you.

Qualifications

• Experience in retail or customer service is required.
• Strong coaching and leadership abilities to mentor a team.
• Able to transform conversations into sales while delivering excellent service.

Responsibilities

• Partner with Store Manager on rota planning, sales strategies and plans.
• Be the product expert, handle complex questions and demonstrate products.

Skills

Retail experience

Coaching

People management

Customer service

Communication

Tools

Cash handling

Inventory management

Job description

Are you a true beauty and wellbeing enthusiast? Great at coaching people? Ready for a role that mixes leading by example with our customer experience and being a mentor for your team? You might be exactly who we're looking for. If you're looking for a job with variety, this is it. As our Assistant Store Manager, you'll be the link between the team and customers on the shop floor, while also working alongside your Store Manager on rotas, targets and strategy. Best of both worlds? Absolutely.

Your key responsibilities

• Partner with your Store Manager - work together on rota planning, sales strategies, and plans to make colleagues and customers even happier.
• Be the product expert - handle complex customer questions, demonstrate products like a pro, and embody our signature Feel Good Experience.
• Own the operations side - take care of rota management, inventory, cash handling, and all essential back-office work that keeps the store running smoothly.
• Develop your team and make targets fun - you're great at coaching, know exactly what to say to help people grow, and you turn sales into a game everyone wants to play.
• Be a brand ambassador - you look polished and professional and pay attention to every detail that matters for a luxury boutique.

This is perfect for you if you…

• Have a similar level of experience in retail or customer service.
• Can't imagine being behind a desk all day. You get a genuine kick out of retail - the rush, the variety, the problem-solving.
• Are results driven, always looking for your next win, and you naturally turn conversations into sales.
• Have strong people skills and easily adapt to different personalities - you know how to inspire your team, collaborate with your Store Manager, and connect with customers (whether they're chatty or more reserved).
• You're available to work during opening hours, which include evenings and weekends.

Your benefits with us

• Employee discounts, goodie bags, and various wellbeing perks.
• Quarterly product allocation
• 23 days of annual leave + an extra day off for your birthday!
• All the growth opportunities. Leadership programmes, our learning platform (The Book of Rituals) and coaching on the job.
• Potential monthly bonus of 12% on top of your gross salary, when store targets are met
• Rituals Root Camp: our extensive onboarding programme where we teach you everything about our brand and your role with us.
• Our famous, monthly Kick-Off (we ALL look forward to) where we check out new products, have workshops, evaluate numbers and make plans for the month ahead. Trust us, you'll love it