Assistant Store Manager

BT Group; Greater London; On-site; GBP 31,000 - 33,000; Full time

Benefits offered by this job

Uncapped commission

Private GP

Carer’s Leave

Family Leave

Huge discounts on EE/BT products

Career development

Season Ticket Travel Loan

Volunteering Days

Private Healthcare & Dental

Job summary

EE is seeking an Assistant Store Manager in Peckham to lead a vibrant sales floor, coach the team, and support store leadership. You’ll drive customer service, motivate colleagues, and help hit targets while managing day-to-day store operations.

You’ll operate in a role that combines leadership with hands-on customer focus, benefiting from a commission scheme, flexible benefits and a supportive team culture at EE.

Responsibilities

• Lead with impact and drive energy on the shop floor.
• Support the Store Manager and ensure smooth store operations.
• Coach and develop team members to improve customer service and sales results.

Job description

Job Description

Assistant Store Manager

Req ID: 63722

Posting Start Date: 16/10/2026

Job Function: EE Retail

Division: Consumer

Job Location: GBR Peckham - EE Shop 4472

Advertised Salary: £31,110 to £33,257 plus commission

What’s in it for you?

• Great starting salary, plus an uncapped monthly commission scheme
• Online GP: Access to a private GP 24/7 for you and your immediate family
• Paid Carer’s Leave: Market-leading carers leave with up to 2 weeks off
• Family Leave: Equalized maternity, paternity, and adoption leave – 18 weeks’ full pay and 8 weeks’ half pay in the first year.
• Huge Discounts: Save on EE & BT products, including mobile and broadband.
• Career Development: Ongoing support to help you grow your skills and develop
• Season Ticket Travel Loan: Funds for your travel to and from work.
• Volunteering Days: Paid time off to give back to your local community.
• Optional Private Healthcare and Dental: Protection for you and your family

Lead with impact. Grow with purpose.

As an Assistant Store Manager at EE, you’ll help shape a store that customers love walking into and a team that loves working together. This is a role for someone who thrives on making connections, creating energy on the shop floor and guiding people toward their best. If you’re passionate about great service and proud of the experience you’ve built so far, this is where it can really shine.

Every day, you’ll be at the centre of the store’s momentum – supporting your Store Manager, keeping things running smoothly and stepping up confidently whenever you’re needed. You’ll contribute where possible to the store’s overall targets by utilising your skills from other roles where you’ve thrived and met goals. You’ll bring the team together, help them understand new tech and products, coach them through challenges and celebrate the wins that come from team collaboration. Your ability to adapt, show resilience, and motivate others with positivity will make you a leader your colleagues rely on.

You’ll already have experience in driving customer service in a sales-focused environment, and you’ll know how to create a place where customers feel genuinely listened to. Your experience in coaching, developing people and leading teams to achieve strong results will help you lift performance across the store. And when you take the reins in your Store Manager’s absence, your natural confidence, clear communication and proactive mindset will ensure everything continues to run at its best.

At EE, we’re building an inclusive workplace where everyone can succeed. We value different perspectives, skills and experiences, and welcome applications from all backgrounds. We’re open to flexible working, including part-time hours, job shares, and other options, and provide emergency time off for dependants as well as generous maternity and paternity leave. Talk to us during the recruitment process and we’ll help find a role that fits your life and your ambitions.

Inspire success, elevate your expertise, and craft a career that reflects your ambition.

This is a regulated role and is subject to a bankruptcy check in addition to our regular pre-employment checks.