Assistant Performance Marketing Manager (6 month FTC)

Digital Gurus; Manchester; On-site; GBP 35,000 - 45,000; Full time

Job summary

Digital Gurus is seeking an Assistant Performance Marketing Manager to join our marketing team. This role focuses on delivering and optimising multi-channel campaigns to boost brand awareness, engagement and sales.

You will work with internal teams, agencies and platforms to drive performance across paid search, paid social and affiliate channels, turning data into actionable recommendations while staying ahead of industry developments.

Qualifications

• Experience managing PPC campaigns through Google Ads.
• Experience running paid social campaigns through Meta Ads Manager.
• Knowledge of affiliate marketing platforms such as Awin or Rakuten.
• Experience using SA360 and GA4 to monitor, evaluate and optimise performance.
• Strong analytical skills with ability to interpret data and make recommendations.
• Excellent communication and stakeholder-management skills.
• Proactive, commercially minded with a focus on measurable results.

Responsibilities

• Support development and implementation of performance marketing strategies aligned with objectives.
• Manage and optimise paid social campaigns across Meta Ads Manager.
• Support affiliate marketing programmes on platforms such as Awin and Rakuten.
• Monitor campaign performance across channels and identify trends and opportunities.
• Produce regular performance reports and provide actionable insights for decision-making.
• Collaborate with internal teams, agencies and platform partners to ensure alignment.

Skills

Performance marketing

Paid media

Google Ads

Meta Ads Manager

Affiliate marketing

SA360

GA4

Data analysis

Stakeholder management

Communication

Commercial mindset

Proactiveness

Tools

Google Ads

Meta Ads Manager

Awin

Rakuten

SA360

GA4

Job description

We're currently recruiting for an Assistant Performance Marketing Manager to join the marketing team of a leading beauty and retail organisation.

This is an exciting opportunity for a performance-focused marketer to support the delivery and optimisation of multi-channel campaigns, helping to increase brand awareness, customer engagement and sales.

The role

Reporting to the Performance Marketing Manager, you'll work closely with internal stakeholders, agency partners and media platforms to deliver effective performance marketing activity across paid search, paid social and affiliate channels.

You'll play an important role in monitoring campaign performance, identifying optimisation opportunities and turning data into clear, actionable recommendations.

Key responsibilities

• Support the development and implementation of performance marketing strategies aligned with commercial objectives.
• Manage and optimise paid social campaigns across Meta, working with agency partners to improve audience targeting, creative performance, bidding and return on investment.
• Support affiliate marketing programmes across platforms such as Awin and Rakuten.
• Monitor campaign performance across multiple channels, identifying trends, opportunities and areas for improvement.
• Produce regular performance reports and provide actionable insights to support marketing and commercial decision-making.
• Work collaboratively with internal teams, agencies and platform partners to ensure campaigns are aligned and delivered effectively.
• Keep up to date with developments across digital marketing, paid media and performance marketing to help inform new approaches.

About you

We're looking for someone with experience across performance marketing, paid media or digital acquisition who is confident working with data and campaign platforms.

You’ll ideally have:

• Experience managing PPC campaigns through Google Ads.
• Experience running paid social campaigns, particularly through Meta Ads Manager.
• Knowledge of affiliate marketing platforms such as Awin or Rakuten.
• Experience using SA360 and GA4 to monitor, evaluate and optimise campaign performance.
• Strong analytical skills, with the ability to interpret data and make informed recommendations.
• Excellent communication and stakeholder-management skills.
• A proactive, commercially minded approach to problem-solving.
• A genuine interest in driving measurable marketing results.

It would be advantageous if you also have:

• Experience using TikTok Ads Manager.
• A background in e-commerce, retail or consumer brands.
• Knowledge of Google Merchant Centre and feed-based advertising.
• Understanding of SEO and PPC strategies.
• Strong creative thinking and an interest in developing innovative marketing solutions.

The opportunity

This is a great opportunity to join a well-established organisation and gain experience working across a broad performance marketing mix, including paid search, paid social and affiliate marketing.

You'll work within a collaborative team and have the opportunity to contribute to campaigns that support both brand growth and commercial performance.

The organisation is committed to creating an inclusive workplace where everyone feels valued, supported and able to do their best work. Reasonable adjustments are available throughout the recruitment and interview process.