Performance Marketing Manager

3Search; Milton Keynes; On-site; GBP 60,000 - 80,000; Full time

Job summary

3Search is seeking a Performance Marketing Manager to own Paid Social, Affiliates and elements of Display and YouTube strategy. You will combine hands-on technical credibility with the ability to guide agencies and translate performance data into clear commercial decisions.

You will lead Meta Ads Manager based campaigns, review agency performance, and collaborate with Display, Programmatic and video activity to optimise conversions and revenue.

Qualifications

• Hands-on Paid Social experience with strong knowledge of Meta Ads Manager.
• Experience interpreting campaign data and translating it into recommendations.
• Experience managing performance campaigns against KPIs and budgets.
• Agency-side experience is a plus.

Responsibilities

• Lead Paid Social strategy with emphasis on Meta campaign performance and optimisation.
• Review agency-managed accounts for structure, targeting, measurement and creative.
• Manage and develop Paid Social and Affiliate specialists and set channel priorities.
• Partner with media agencies on Display, Programmatic and YouTube activity including testing and optimisation.
• Use forecasting, experimentation and performance analysis to improve conversions and revenue.

Skills

Paid Social

Meta Ads Manager

Data analysis

Excel

Agency management

Tools

Meta Ads Manager

Excel

Job description

Our client is a major consumer business investing heavily in the next stage of its performance marketing capability. You’ll join an established central marketing function where sophisticated data, measurement and digital infrastructure sit alongside an exciting transformation programme.

It’s a rare opportunity to experience the best of both worlds: advanced in-house performance marketing while helping bring another part of the organisation’s digital activity up to the same standard.

The Performance Marketing Manager willtake ownership of Paid Social, Affiliates and elements of Display and YouTube strategy, combining hands-on technical credibility with the ability to guide people, challenge agencies and turn performance data into clear commercial decisions.

Please note, PPC and SEO are not part of this role!

Role Highlights

• Lead Paid Social strategy, with significant emphasis on Meta campaign performance and optimisation
• Review agency-managed accounts, identifying opportunities across structure, targeting, measurement and creative
• Manage and develop Paid Social and Affiliate specialists while setting clear channel priorities
• Partner with media agencies on Display, Programmatic and YouTube activity, including testing and optimisation
• Use forecasting, experimentation and performance analysis to improve conversions, revenue and marketing effectiveness

You Will Need

• Experience working in the Travel, Insurance, Automotive, Finance or Subscription industries would be ideal
• Agency side experience would be a huge plus
• Strong hands-on Paid Social experience, including advanced knowledge of Meta Ads Manager
• Confidence interpreting campaign data, interrogating performance and working comfortably with Excel
• Experience managing performance campaigns against commercial KPIs and budgets
• Exposure to Display, Programmatic or YouTube
• The communication skills to challenge partners, influence stakeholders and translate technical detail into clear recommendations

Due to a high number of applicants, we are only able to respond to successful candidates