Assistant Marketing Manager

JR United Kingdom; United Kingdom; On-site; GBP 35,000 - 55,000; Full time

Job summary

An established industry player is seeking an Assistant Marketing Manager to lead innovative marketing initiatives. This role involves managing influencer relationships, conducting market research, and developing targeted brand strategies to enhance visibility and drive sales. You will collaborate with various teams to optimize campaigns and resource allocation while organizing large-scale events for direct consumer engagement. If you have a passion for marketing and a proven track record in the FMCG or tobacco sector, this is an exciting opportunity to make a significant impact.

Qualifications

• 4-5 years of experience in the FMCG/tobacco industry is essential.
• Strong analytical skills to assess market trends and campaign effectiveness.

Responsibilities

• Manage relationships with influencers for brand promotion.
• Develop and implement targeted marketing strategies to boost sales.

Skills

Influencer Management

Market Research

Advertising Strategy

Budget Management

Sales Promotion Analysis

Job description

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Assistant Marketing Manager, United Kingdom

Client: Heaven Gifts

Location:

Job Category: Other

EU work permit required: Yes

Job Views: 5

Posted: 05.05.2025

Expiry Date: 19.06.2025

Job Description:

Key Responsibilities:

• Manage and liaise with influencers for brand promotion.
• Coordinate with media outlets to disseminate advertising and maximize brand visibility across multiple platforms.
• Conduct comprehensive market research, analyze competitors’ strategies, and devise actionable marketing strategies to stay ahead of industry trends.
• Develop and implement targeted brand strategies through advertising, promotional materials, and retail marketing promotions to boost sales and increase consumer engagement.
• Work closely with the Business Development and Product Marketing teams to gather requirements, analyze business needs, and execute tailored solutions for the UK market.
• Assist with developing annual budgets and provide insights to optimize resource allocation for campaigns.
• Confer with department heads and key staff on topics including advertising contracts, media selection, and product promotional strategies.
• Monitor and analyze sales promotion results to assess campaign cost-effectiveness and optimize future strategies.
• Organize large-scale expos and events to create opportunities for direct consumer engagement, enhance brand presence, and drive sales growth.

Requirements:

• 4-5 years experience in FMCG/tobacco industry.