Assistant Manager

Peter Alexander; New Forest; On-site; GBP 26,000 - 30,000; Full time

Job summary

Join a leading nightwear designer brand as an Assistant Manager in Kent. This role involves leading a team to create exceptional customer experiences while fostering a fun and inclusive work environment. With a structured training plan and opportunities for career advancement, you will play a key role in expanding the brand's presence in the UK.

Benefits

50% staff discount on products

Structured training plan

Opportunities for career advancement

Qualifications

• Previous leadership experience in a retail environment.
• Strong retail background with a track record of driving sales.

Responsibilities

• Support the Store Manager in leading the team to exceed sales targets.
• Train, develop, and motivate the team to ensure continuous growth.
• Deliver a memorable customer experience that reflects the brand.

Skills

Leadership

Communication

Sales

Customer Service

Team Development

Job description

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Direct message the job poster from Peter Alexander

ABOUT THE ROLE

Peter Alexander is not your typical fashion retailer—we’re about fun, comfort, self-expression and bringing joy to sleepwear lovers everywhere. A household favourite in Australia for over 35 years, the brand is now expanding in the UK, and we’re looking for an Assistant Manager who’s ready to help lead our dream team at Bluewater in Kent.

Yes, you can wear pyjamas to work. But this role is about more than just comfy clothes. It’s about creating amazing customer experiences, developing your team, and being part of an exciting new chapter for the brand as we bring the Peter Alexander experience to UK customers.

WHAT WE CAN OFFER

• A structured 3-month training plan and supportive leadership to help you thrive
• Competitive salary with the opportunity for monthly performance-based incentives
• 50% staff discount on Peter Alexander products
• A fun, creative, people-first culture (did we mention the pyjamas?)
• A chance to be part of an iconic, expanding brand, helping shape its future in the UK
• Personalised development and management training plans to support your progression
• Opportunities for career advancement as part of Peter Alexander’s growing UK team

RESPONSIBILITIES

• Support the Store Manager in leading the team to exceed sales targets and deliver outstanding store performance
• Assist in implementing merchandising strategies that engage customers and drive sales
• Train, develop, and motivate the team to ensure continuous growth
• Provide regular coaching and feedback, empowering the team to reach their potential
• Assess store priorities and implement actions to ensure optimal performance
• Create a safe, inclusive, and positive working environment for the team and customers
• Support with rota management to ensure the right team coverage at all times
• Deliver a memorable customer experience that reflects the Peter Alexander brand

SKILLS & EXPERIENCE

• Previous leadership experience in a retail environment, supporting a team to achieve results
• Passion for developing and coaching team members, fostering a growth-oriented culture
• Strong retail background, with a proven track record of driving sales and meeting targets
• Excellent communication skills with the ability to influence, collaborate, and build relationships
• A natural brand ambassador, delivering a customer-first approach in everything you do
• Demonstrated ability to assist with store operations, including stock control and visual merchandising
• A proactive mindset, always seeking ways to enhance team performance and customer satisfaction

ABOUT PETER ALEXANDER

Peter Alexander is the leading nightwear designer brand. Originating from Australia in 1987, Peter Alexander is renowned for luxurious and stylish nightwear and gifts for women, men and children. With a passion for creating nightwear that not only looks beautiful but also feels incredibly comfortable, we blend innovative designs with high-quality fabrics to deliver a sleep experience like no other. Our in store experience is memorable, personal and indulgent - it’s a place where its easy to have fun & feel at home.

As we expand into the UK, we are looking for people to join our dream team. We’re looking for passionate individuals who embody the essence of Peter Alexander: fun, creative, enthusiastic, delightful, service focused with a love for fashion and comfort (did we mention you can wear your PJs to work!). Our ideal candidates are team orientated professionals who thrive in fast paced retail environments, where customer satisfaction & great visual merchandising is our first priority. Excellent communication skills, a keen eye for detail, and a genuine desire to deliver exceptional service are essential. Above all, we value individuals who share our commitment to making every customer's experience enjoyable and memorable.

COMPANY CULTURE

We attract, retain and motivate high calibre employees. Our outstanding leadership team have developed and nurtured a culture that supports our success. We value speed, integrity, energy, and results. We have a 'can do' culture where employees see the difference they make. To be considered successful you will have a proven record in high volume fast paced retail management. Outstanding leadership, communication and planning skills in addition to business acumen will enable you to work in a fast and dynamic business is paramount. This is your opportunity to work for an employer of choice, in a challenging role and dynamic and fun environment where you'll be able to make a real difference!

We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. As an Equal Opportunity Employer, we welcome and consider applications from all qualified candidates, regardless of their background.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Management, Sales, and Customer Service

• Industries

  Retail and Retail Apparel and Fashion

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