ASO Specialist

Jobgether

United Kingdom

À distance

GBP 45 000 - 75 000

Plein temps

Il y a 45 heures
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Avantages offerts par ce poste

Fully remote
Flexible hours
Generous vacation
Impactful work
Autonomy
International exposure

Résumé du poste

Jobgether is seeking a data-driven ASO Specialist to strengthen the visibility and organic growth of innovative AI-powered consumer mobile applications. You will own keyword research, metadata optimization, and performance monitoring across international markets, collaborating with product, marketing and design teams.

The role is fully remote, offering flexible hours and the chance to influence acquisition strategies for a consumer technology product reaching millions of users worldwide.

Qualifications

  • Proven professional experience in App Store Optimization or mobile organic acquisition.
  • Strong understanding of app store ranking factors, keyword research, and metadata optimization.
  • Demonstrated experience optimizing mobile app listings and improving organic visibility and download performance.

Responsabilités

  • Develop and implement App Store Optimization strategies to increase app visibility, rankings, and organic downloads.
  • Conduct keyword research to identify high-potential search terms and opportunities for improved app store positioning.
  • Optimize app titles, descriptions, subtitles, keywords, and other store metadata to maximize discoverability.
  • Analyze competitor positioning, keyword strategies, and market trends to identify opportunities for improvement.
  • Monitor app store performance, keyword rankings, conversion rates, and organic acquisition metrics.
  • Design and execute experiments to improve app listing performance and conversion rates.
  • Collaborate with marketing and design teams to optimize screenshots, preview videos, and other app store creative assets.
  • Identify opportunities to improve app store conversion and organic user acquisition across different markets.
  • Stay informed about ASO trends, platform updates, and industry best practices.
  • Prepare regular performance reports and translate analytical insights into actionable optimization strategies.

Connaissances

ASO expertise
Keyword research
Metadata optimization
Analytics
CRO
Experimentation
Cross-functional collaboration
Project management
English communication

Outils

AppTweak
Sensor Tower
MobileAction

Description du poste

  • Excellent written English communication skills.

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for an ASO Specialist based in United Kingdom.

We are seeking a data-driven ASO Specialist to strengthen the visibility and organic growth of innovative AI-powered consumer mobile applications. In this role, you will develop and implement strategies to improve app store rankings, increase organic downloads, and maximize conversion rates. You will take ownership of keyword research, metadata optimization, competitor analysis, and performance monitoring across international markets. Working closely with product, marketing, and design teams, you will use experimentation and analytics to identify new growth opportunities. This position offers the opportunity to influence the acquisition strategy of a consumer technology product reaching millions of users worldwide. The role is fully remote and suited to an independent specialist who enjoys combining analytical thinking with hands-on optimization.

Accountabilities
Responsibilities
  • Develop and implement App Store Optimization strategies to increase app visibility, rankings, and organic downloads.
  • Conduct keyword research to identify high-potential search terms and opportunities for improved app store positioning.
  • Optimize app titles, descriptions, subtitles, keywords, and other store metadata to maximize discoverability.
  • Analyze competitor positioning, keyword strategies, and market trends to identify opportunities for improvement.
  • Monitor app store performance, keyword rankings, conversion rates, and organic acquisition metrics.
  • Design and execute experiments to improve app listing performance and conversion rates.
  • Collaborate with marketing and design teams to optimize screenshots, preview videos, and other app store creative assets.
  • Identify opportunities to improve app store conversion and organic user acquisition across different markets.
  • Stay informed about ASO trends, platform updates, and industry best practices.
  • Prepare regular performance reports and translate analytical insights into actionable optimization strategies.
Requirements
  • Proven professional experience in App Store Optimization or mobile organic acquisition.
  • Strong understanding of app store ranking factors, keyword research, and metadata optimization.
  • Demonstrated experience optimizing mobile app listings and improving organic visibility and download performance.
  • Familiarity with app store analytics tools and performance monitoring methodologies.
  • Strong analytical skills, with the ability to interpret performance data and identify growth opportunities.
  • Understanding of conversion rate optimization (CRO), experimentation, and performance improvement strategies.
  • Ability to collaborate effectively with marketing, product, and design teams.
  • Strong ownership and project management skills, with the ability to execute initiatives independently.
  • Excellent written English communication skills.
Additional Experience That Would Be Considered An Advantage Includes
  • Experience optimizing applications across both the Apple App Store and Google Play.
  • Familiarity with ASO platforms such as AppTweak, Sensor Tower, or MobileAction.
  • Experience working with subscription-based mobile applications.
  • Knowledge of app localization and international ASO strategies.
  • Experience conducting app store listing experiments and creative optimization.
  • Previous experience in consumer technology, artificial intelligence, or mobile application environments.
Benefits
  • Fully remote work: Enjoy the flexibility of working remotely.
  • Flexible working hours: Organize your schedule with flexibility to support productivity and work-life balance.
  • Generous vacation policy: Benefit from generous paid time off.
  • Meaningful impact: Directly influence the visibility, organic acquisition, and growth of an innovative AI-powered consumer product used by millions of people worldwide.
  • Ownership and autonomy: Lead optimization initiatives and experiment with new strategies to deliver measurable results.
  • International exposure: Contribute to app growth and discoverability across multiple international markets.
  • Innovation-driven environment: Help shape the future of AI-powered consumer experiences.
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