Area Sales Manager-Packaging Machinery

WR Engineering; Leicester; Sur place; GBP 45 000 - 55 000; Plein temps

Avantages offerts par ce poste

Company car

Pension

Mobile phone and laptop

25 days holiday plus bank holidays

Product training and progression

Résumé du poste

WR Engineering is seeking an Area Sales Manager to drive the sales of packaging machinery across the Midlands. This hunter role targets new business with FMCG manufacturers, managing the full sales cycle from prospecting to closing orders.

You will build relationships, present tailored solutions, conduct site visits and demonstrations, and collaborate with engineering teams to ensure project delivery. A full UK driving licence is essential.

Qualifications

• Experience selling packaging machinery to FMCG manufacturers.
• Proven track record of winning new business and meeting targets.
• Strong negotiation and presentation skills.
• Able to manage a field-based territory in the Midlands.
• Full UK driving licence.

Responsabilités

• Generate and win new business across the Midlands.
• Develop relationships with food and FMCG manufacturers.
• Identify packaging challenges and tailor machinery solutions.
• Conduct customer meetings, demonstrations and site visits.
• Prepare quotations and commercial proposals.
• Negotiate contracts through to order.
• Maintain an active pipeline and achieve sales targets.
• Work closely with engineering and project teams to ensure successful project delivery.

Connaissances

Packaging machinery sales

FMCG/B2B sales

New business development

Negotiation

Presentation skills

Self-motivated

Field-based territory management

Description du poste

Area Sales Manager-Packaging Machinery

Midlands

£45,000-£55,000 Basic Salary + Uncapped Commission (OTE £60,000-£80,000) + Company Car + Benefits

Are you a driven, new business-focused sales professional with experience selling packaging machinery into the FMCG sector? Do you thrive on winning new business, building relationships, and closing high-value capital equipment deals?

Our client is a leading supplier of innovative packaging machinery and automation solutions. Due to continued growth, they are looking to appoint an ambitious Area Sales Manager to develop and grow business across the Midlands.

The Role

This is a true hunter role where you'll be responsible for identifying, developing and securing new business opportunities with food and FMCG manufacturers. You'll manage the complete sales cycle, from prospecting and site surveys through to proposal, negotiation and closing orders. Capital equipment sales typically involve consultative, solution-led selling and longer sales cycles.

Key Responsibilities

• Generate and win new business across the Midlands


• Develop relationships with food and FMCG manufacturers.


• Identify packaging challenges and recommend tailored machinery solutions.


• Conduct customer meetings, demonstrations and site visits.


• Prepare quotations and commercial proposals.


• Negotiate contracts through to order.


• Maintain an active pipeline and achieve sales targets.


• Work closely with engineering and project teams to ensure successful project delivery.

Requirements

• Essential: Previous experience selling packaging machinery.


• Essential: Experience selling into the FMCG or food manufacturing sector.


• Proven track record of winning new business and exceeding sales targets.


• Strong commercial negotiation and presentation skills.


• Self-motivated, proactive and highly organised.


• Comfortable managing a field-based territory.


• Full UK driving licence is essential.

Package

• £45,000-£55,000 basic salary


• Uncapped commission with realistic OTE between £60,000-£80,000


• Company car


• Pension


• Mobile phone and laptop


• 25 days holiday plus bank holidays


• Ongoing product training and career progression