Area Sales Manager – Liverpool (Field Sales)

CreatePay Limited; Liverpool; On-site; GBP 80,000 - 110,000; Full time

Benefits offered by this job

Company car allowance + fuel card

Uncapped commission

25 days holiday + bank holidays

Regular sales incentives

Overseas trips

Gym passes

CreatePay Rewards access

Job summary

CreatePay Limited in Liverpool is seeking a proactive Area Sales Manager for a 100% field-based, new-business role. You will win new B2B customers through self-generated prospecting, pre-booked appointments, and face-to-face meetings with business owners to close deals.

Expect a commission-driven environment with uncapped earnings, a £5,000 company car allowance + fuel card, and 25 days holiday. You’ll travel daily within your territory and drive strong pipeline growth.

Qualifications

• Proven success in B2B field sales.
• Track record of self-generating leads and closing deals.
• Experience in a target-driven, high-activity sales role.

Responsibilities

• Identify, target, and win new B2B customers in territory.
• Self-generate leads via cold calling, door-to-door prospecting, local engagement.
• Attend a mix of self-generated and pre-booked appointments.
• Conduct face-to-face sales meetings with business owners and decision-makers.
• Present and sell payment solutions; tailor proposals to customer needs.
• Close deals in the field and grow pipeline against KPIs.
• Maintain activity, pipeline and performance visibility.
• Meet and exceed monthly sales targets.

Skills

Hunter mentality

Self-generated leads

Closing new business

Face-to-face selling

Territory management

Building rapport

UK driving licence

Job description

Area Sales Manager – Liverpool (Field Sales)

Liverpool, United Kingdom | Posted on 27/10/2026

Area Sales Manager – New Business (Field Sales)

Location:

Liverpool (Field-based)

Reporting to:

About CreatePay

CreatePay is a fast-growing provider of payment solutions, helping small to medium-sized UK businesses take payments more efficiently. We’re expanding our field sales team and are looking for driven new-business hunters who want high earnings, clear progression, and full ownership of their territory.

The Role – This Is a Hunter Role

This is a 100% field-based, new-business sales role.

It is not a home-working or account-management position.

As an Area Sales Manager, you’ll be responsible for winning new B2B customers across your territory through a mix of self-generated prospecting and pre-booked appointments. You’ll be out in the field meeting business owners face-to-face, pitching CreatePay’s solutions, and closing deals.

If you enjoy being on the road, thrive on targets, and are motivated by commission, this role will suit you perfectly.

Key Responsibilities

• Proactively identify, target, and win new B2B customers within your territory
• Self-generate leads through cold calling, door-to-door prospecting, and local business engagement
• Attend a combination of self-generated and pre-booked appointments
• Conduct face-to-face sales meetings with business owners and decision-makers
• Present and sell CreatePay’s payment solutions, tailoring proposals to customer needs
• Confidently handle objections and close deals in the field
• Build a strong pipeline of new business opportunities
• Consistently meet and exceed monthly sales targets
• Accurately manage activity, pipeline, and performance against agreed KPIs

What Success Looks Like

• Consistent achievement (and over-achievement) of monthly and quarterly targets
• High levels of self-generated new business
• Strong conversion rates from appointments to live, transacting customersli>
• Growing territory revenue and personal earnings month-on-month

Experience

• Proven success in B2B field sales
• Demonstrable track record of self-generating leads and closing new business
• Experience working in a target-driven, high-activity sales environment

Skills & Attributes

• True hunter mentality – motivated by winning new business
• Resilient, driven, and comfortable with rejection
• Confident, professional communicator who builds rapport quickly
• Highly organised and able to manage your own diary in the field
• Comfortable working independently without constant supervision
• Full UK driving licence and willingness to travel daily within your territory
• (Experience in payments or financial services is desirable but not essential — full training provided.)

What’s in It for You

• £5,000 company car allowance + fuel card
• Uncapped commission with realistic £80,000+ OTE
• 25 days holiday + bank holidays
• Regular sales incentives, including overseas trips
• Free gym passes
• Free access to CreatePay Rewards

Why Join CreatePay?

We’re building a high-performance sales culture where results are rewarded. You’ll have the freedom to run your patch, the support to succeed, and the earning potential to match your ambition. If you’re a genuine new-business salesperson who wants to be out in the field closing deals — we want to hear from you.