Area Sales Manager

MorePeople; West of England; On-site; GBP 32,000 - 36,000; Full time

Benefits offered by this job

Company car

Commission

New account bonus

Company credit card

Annual leave (22 days + BH)

Job summary

MorePeople is seeking a relationship-driven field sales professional to own an established territory across garden centres, farm shops, and independent retailers. This is a hands-on, field-based role with genuine autonomy in a family-run food manufacturer and distributor.

You will spend ~70% growing existing accounts and 30% winning new business, planning visits every 2–8 weeks depending on account potential, and reporting to the National Field Sales Manager. A competitive package awaits.

Qualifications

• Experience selling to garden centres, farm shops, food retailers or independent retail.
• Proven ability to develop long-term customer relationships and hit sales targets.
• Ability to manage a large geographical territory and plan a call schedule.

Responsibilities

• Manage and develop an established territory.
• Visit customers regularly, introduce new products and leave samples.
• Identify opportunities to increase sales and grow accounts.
• Maintain regular communication with the National Field Sales Manager.

Skills

Field sales

Territory management

Relationship building

Sales targets

Time management

Customer visits

Job description

Are you a relationship-driven sales professional who enjoys getting out on the road and spending time with customers?

Do you have experience selling into garden centres, farm shops, independent retailers or the gifting sector?

This is an opportunity to take ownership of an established territory for a rapidly growing, family-run food manufacturer and distributor.

What's the job?

You'll be responsible for managing and developing a well-established territory.

The customer base includes garden centres, farm shops, high-end delis, independent retailers and seasonal gifting accounts.

Around 70% of your time will be focused on maintaining and growing existing relationships, with the remaining 30% spent identifying and winning new business.

You'll manage your own journey plan, visiting customers every two, four, six or eight weeks depending on the size and potential of the account.

This is a hands-on field sales role. You'll regularly visit customers, introduce new products, leave samples and work with retailers to identify opportunities to increase sales.

You'll have plenty of autonomy to manage the territory without being micromanaged, while maintaining regular communication with the National Field Sales Manager.

What do I need?

You'll be an experienced field sales professional with a proven track record of building long-term customer relationships and delivering against sales targets.

Experience selling into garden centres, farm shops, food retailers, gifting businesses or independent retail would be particularly relevant.

More importantly, you'll be:

• Self-motivated and comfortable managing a large geographical territory.
• Organised and capable of planning an effective customer call schedule.
• Commercially aware, with the confidence to identify growth opportunities.
• Comfortable developing existing accounts while also winning new business.
• Honest, reliable and transparent in how you work.

You’ll need to enjoy being out in the market, meeting customers and building relationships face-to-face.

What's in it for you?

You’ll be joining a successful, family-run business that has grown significantly in recent years and continues to invest in its people, facilities and product range.

The package includes:

• £32,000-£36,000 basic salary.
• Commission based on territory performance.
• £100 bonus for every new account secured.
• Company car, typically Nissan, Peugeot or Kia.
• Company credit card.
• 22 days’ holiday plus bank holidays.
• Option to purchase three additional days’ holiday.
• Freedom and autonomy to manage your own territory.
• Genuine opportunities to progress within a growing business.

What's next?

For an informal chat about the position, please call me, Brian, on 01780 480530, email [e-mail] or drop me a message on LinkedIn.

Don't worry if your CV isn't completely up to date. Send over what you have, and we can sort the rest later.