Area Sales Manager

Bowdon Associates Limited; Essex; On-site; GBP 37,000 - 45,000; Full time

Benefits offered by this job

25 days annual leave + birthday

Company pension

Private medical insurance

Life insurance (3x–4x salary)

Cycle to work scheme

Training & study support

Job summary

Bowdon Associates Limited is seeking an Area Sales Manager in the Chelmsford area. You will own your patch, build a pipeline, and drive revenue across sectors including building services, industry, hospitality and public sector.

Expect autonomy with structured training and genuine career development. You will plan your week with a strong emphasis on face-to-face customer engagement, running site visits, surveys and live demonstrations of cleaning solutions.

Qualifications

• Proven B2B sales experience with a track record of hitting growth targets in a competitive market.
• Territory management experience with ability to plan and execute field visits.
• Hands-on product demonstrations and ability to explain technical features clearly.
• Strong CRM skills and data-driven territory planning.
• Excellent communication and commercial awareness.

Responsibilities

• Generate your own leads through cold calling, research and planned area visits.
• Book and carry out site visits, surveys and product demonstrations.
• Build and develop long-term customer relationships and grow accounts.
• Manage and report on your pipeline through the CRM.
• Take ownership of revenue performance across your territory.
• Demonstrate equipment hands-on, including mechanical and autonomous machines.
• Develop product knowledge to advise customers.
• Work with key account managers and internal teams.
• Provide accurate forecasts (monthly, quarterly and annually).

Skills

B2B sales experience

Territory management

Hunter mentality

CRM skills

Hands-on demonstrations

Excellent communication

GCSE Maths & English

Cleaning equipment knowledge

Education

GCSE Maths & English (C/4+)

Tools

CRM software

Job description

Title: Area Sales Manager

Location: Chelmsford

Salary: c£40,880 - OTE c£53,000 + Comprehensive Benefits

The Client

Our client is a well-established international manufacturer with a strong reputation in professional cleaning solutions. They are growing their UK field team and offer genuine autonomy, structured training and real career development.

The role

This is a true territory role for a driven business developer. You will own your patch, build your own pipeline and be accountable for the numbers. Working across sectors such as building services, industry, hospitality and the public sector, you will promote professional floor care, vacuum and automated cleaning solutions to end users.

You will have the freedom to plan your own week, with a strong focus on face-to-face time with customers.

Key responsibilities

• Generate your own leads through cold calling, research and planned area visits
• Book and carry out site visits, surveys and product demonstrations
• Build and develop long-term customer relationships, and grow existing accounts
• Manage and report on your pipeline accurately through the company CRM
• Take full ownership of revenue performance across your territory
• Demonstrate equipment hands‑on, including mechanical and autonomous machines
• Develop expert product and application knowledge to advise customers
• Work closely with key account managers and internal teams within your sector
• Provide accurate forecasts (monthly, quarterly and annually)

About you

• Proven B2B sales experience with a track record of hitting growth targets in a competitive market
• Territory experience. Candidates from inside sales with some customer visit experience will also be considered
• A hunter mentality: confident, energetic, professional and credible in front of customers
• Strong CRM skills and a data-driven approach to planning your territory and managing your time
• Comfortable with hands‑on demonstrations and moving equipment
• Excellent communication skills and strong commercial awareness
• GCSE Maths and English at grade C/4 or above
• Cleaning equipment industry knowledge or experience with professional floor care or automation (desirable)
• Based within the territory

What's on offer

• £40,880 basic salary with OTE of £53,200
• 25 days' annual leave plus a day off for your birthday, with the option to buy up to 5 extra days
• Company pension and annual profit share
• Private medical insurance, health cash‑back plan and company sick pay
• Life insurance (3x to 4x salary) and death in service benefit
• Cycle to work scheme and employee discount scheme
• Structured onboarding, ongoing training and study support
• Enhanced maternity and paternity pay and long service awards
• Paid volunteering days and a refer‑a‑friend scheme