Area Sales Manager

Chase Taylor Recruitment Ltd; Birmingham; On-site; GBP 50,000 - 61,000; Full time

Benefits offered by this job

Company car

Commission scheme

Job summary

Chase Taylor Recruitment is recruiting on behalf of an established business in the West Midlands for an experienced Area Sales Manager. The role focuses on developing new business, strengthening existing customer relationships and increasing sales across the territory.

Ideal candidates will have trade sales or branch-based building products experience, with a proven ability to manage installers, builders and trade counters. A full UK driving licence is required and a company car is provided.

Qualifications

• Experience in area/territory sales or trade sales.
• Experience in windows/doors, building products or construction supply is preferred.
• Strong communication and negotiation skills essential.

Responsibilities

• Develop and implement an effective area sales strategy to achieve targets.
• Identify and secure new business opportunities within the trade market.
• Build and maintain relationships with installers, builders, contractors and trade counter customers.
• Promote the company's range of windows, doors and building products.
• Identify opportunities to grow customer accounts and increase product sales.
• Conduct regular customer visits to understand requirements and generate new business.
• Develop relationships with customers purchasing through trade counters and building product branches.
• Research local markets and competitor activity to maximise sales potential.
• Prepare quotations, negotiate pricing and close sales opportunities.
• Work closely with internal sales and branch teams to deliver excellent customer service.
• Monitor sales performance and pipeline progress against targets.
• Represent the business professionally at customer meetings and industry events.

Skills

Area/territory management

Trade sales

Relationship building

Negotiation

Customer visits

Job description

Chase Taylor Recruitment is working on behalf of an established business within the uPVC building products and fenestration sector to recruit an experienced Area Sales Manager covering the West Midlands.

This is an excellent opportunity for a commercially driven sales professional with experience in trade sales, trade counters or branch-based building products sales, ideally within the windows and doors, building plastics or wider construction supply industry.

The successful candidate will be responsible for developing new business, strengthening existing customer relationships and increasing sales across their designated territory. Experience working with trade counters, installers, builders and other trade customers would be particularly beneficial.

Key Responsibilities

• Develop and implement an effective area sales strategy to achieve sales targets.
• Identify and secure new business opportunities within the trade market.
• Build and maintain strong relationships with installers, builders, contractors and trade counter customers.
• Promote the company's range of windows, doors and building products.
• Identify opportunities to grow customer accounts and increase product sales.
• Conduct regular customer visits to understand requirements and generate new business.
• Develop relationships with customers purchasing through trade counters and building product branches.
• Research local markets and competitor activity to maximise sales potential.
• Prepare quotations, negotiate pricing and close sales opportunities.
• Work closely with internal sales and branch teams to deliver excellent customer service.
• Monitor sales performance, pipeline activity and progress against targets.
• Represent the business professionally at customer meetings and industry events.

The Ideal Candidate

• Previous experience as an Area Sales Manager, Territory Sales Manager, Trade Sales Manager or Trade Counter Manager.
• Experience within the windows and doors, building products, fenestration, building plastics or construction supply industry.
• A strong understanding of trade counter operations and the needs of trade customers.
• A proven track record of generating new business and growing existing accounts.
• Experience dealing with window and door installers, builders, contractors and other trade professionals.
• Excellent communication, negotiation and relationship-building skills.
• Commercially minded, target-driven and motivated to achieve results.
• Able to manage a territory independently and organise customer visits effectively.
• Full UK driving licence.

The Package

• Salary of up to £55,000, depending on experience.
• Company car.
• Commission scheme with earning potential linked to performance.
• Full-time, permanent position.
• Opportunity to join an established business within the building products and fenestration sector.
• The chance to develop customer relationships and make a significant contribution to regional sales growth.