Area Sales Manager

Harbourne Associates; Birmingham; On-site; GBP 50,000 - 80,000; Full time

Job summary

A leading construction firm in the United Kingdom is seeking an Area Specification Manager to enhance the specification process across architecture and landscaping sectors. This role will focus on managing relationships with key industry players, ensuring specifications convert into revenue, and promoting a sustainable product range. Ideal candidates will have experience in technical sales and a strong understanding of the RIBA stages. It’s crucial to be a confident relationship builder with excellent communication skills.

Qualifications

• Experience in a specification-led or technical sales role within construction.
• Strong understanding of RIBA stages and the specification process.
• Confident relationship builder with a value-selling mindset.
• Commercially aware, organised, and self-motivated.
• Comfortable delivering presentations and CPDs.
• Positive, accountable, and collaborative in approach.

Responsibilities

• Secure specifications across key projects and accounts.
• Build strong relationships with architects and contractors.
• Promote product and service USPs through value-led selling.
• Ensure specifications convert into revenue and margin.
• Grow existing accounts and develop new targeted customers.
• Track activity and opportunities using Salesforce.
• Work closely with internal teams to deliver the specification strategy.

Skills

Experience in a specification-led or technical sales role

Strong understanding of RIBA stages

Confident relationship builder

Commercially aware

Comfortable delivering presentations and CPDs

Self-motivated

Tools

Salesforce

Job description

Overview

We’re looking for an Area Specification Manager to drive specification of a value-added product range across architects, landscape architects, contractors, and local authorities. This role blends account management with project-led activity, focusing on sustainability, technical value, and long-term customer relationships.

Responsibilities

• Secure specifications across key projects and accounts.
• Build strong relationships with architects, specifiers, contractors, and local authorities.
• Promote product, sustainability, and service USPs through value-led selling.
• Ensure specifications convert into revenue and margin.
• Grow existing accounts and develop new targeted customers.
• Track activity and opportunities using Salesforce.
• Work closely with internal teams to deliver the specification strategy.

Qualifications

• Experience in a specification-led or technical sales role within construction.
• Strong understanding of RIBA stages and the specification process.
• Confident relationship builder with a value-selling mindset.
• Commercially aware, organised, and self-motivated.
• Comfortable delivering presentations and CPDs.
• Positive, accountable, and collaborative in approach.