AI SEO Lead: Brand Visibility & Storytelling

Pulse Group; Reading; Hybride; GBP 65 000 - 90 000; Plein temps

Résumé du poste

Pulse Group is partnering with a leading fashion brand to launch home delivery and redefine how the brand appears online, especially via AI. You’ll sit in the SEO team, bridging SEO, Digital PR, Corporate Comms and Fashion Comms, owning the AI visibility platform as it rolls out.

This newly created role emphasizes turning search insights into actionable stories for multiple teams, with a focus on collaboration, storytelling and senior stakeholder communication in a hybrid Reading work

Qualifications

• Strong SEO and search insights background with hands-on GEO/AEO results.
• Retail, fashion or ecommerce experience.
• Brilliant storytelling and stakeholder skills.

Responsabilités

• Own the brand's AI visibility across platforms and drive visibility, perception and sentiment.
• Turn search and consumer trends into commercial recommendations affecting trade.
• Partner with PR and Comms to shape narratives and coverage for AI conversations.
• Present insights to executive teams and ensure action with timelines.

Connaissances

SEO

GEO/AEO

Retail/Fashion

Storytelling

Stakeholder mgmt

Collaboration

Outils

Profound

Description du poste

Pulse Group is partnering with a leading fashion brand to launch home delivery and redefine how the brand appears online, especially via AI. You’ll sit in the SEO team, bridging SEO, Digital PR, Corporate Comms and Fashion Comms, owning the AI visibility platform as it rolls out.

This newly created role emphasizes turning search insights into actionable stories for multiple teams, with a focus on collaboration, storytelling and senior stakeholder communication in a hybrid Reading work