AI-Driven Digital Experience Manager

NatWest Group

Belfast City District

On-site

GBP 70,000 - 100,000

Full time

7 days ago
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Job summary

NatWest Group is seeking a Digital Experience Manager to shape and deliver future-ready digital experiences. You’ll lead cross-functional teams in an Agile environment, driving discoverability, accessibility and AI-enabled customer interactions across channels.

The role focuses on delivering measurable value through platform and content improvements while steering governance and scalable capabilities. You’ll collaborate with stakeholders, translate new technologies into customer-centric

Qualifications

  • Experience leading complex digital change across products, journeys and platforms.
  • Ability to translate emerging technologies into customer-focused solutions.
  • Experience with AI readiness and content that supports agent-mediated interactions.

Responsibilities

  • Lead development and delivery of digital experiences, capabilities and releases in Agile teams.
  • Define and prioritise roadmaps for platform, discoverability, accessibility and agentic capabilities.
  • Monitor market trends and competitor activity to identify opportunities.
  • Align roadmaps and dependencies across teams to deliver measurable value.
  • Design research activities to capture customer feedback and improve experiences.
  • Champion technical excellence and scalable governance.

Skills

Stakeholder management
Agile delivery
Customer journey expertise
Strategic thinking
Ambiguity navigation

Tools

Adobe Experience Manager
Google Analytics
SEO tools

Job description

NatWest Group is seeking a Digital Experience Manager to shape and deliver future-ready digital experiences. You’ll lead cross-functional teams in an Agile environment, driving discoverability, accessibility and AI-enabled customer interactions across channels.

The role focuses on delivering measurable value through platform and content improvements while steering governance and scalable capabilities. You’ll collaborate with stakeholders, translate new technologies into customer-centric

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