Advertising & Media Apprentice

Skern Training; London Borough of Islington; On-site; GBP 14,000 - 17,000; Full time

Job summary

WHAT’S POSSIBLE MARKETING GROUP LIMITED in London is offering an Advertising & Media Apprenticeship. You’ll learn to use research tools, write briefs, analyse campaigns and manage schedules across TV, online and print. The role blends statistics with creative problem solving and client service.

You should be passionate about advertising, eager to learn, and comfortable building relationships. GCSE Maths and English are expected; A-Levels help.

Qualifications

• Analytical thinkers who can turn data into insights for campaigns.
• Strong communication and relationship-building across teams and clients.
• GCSEs in Maths and English are expected; A-Levels beneficial.

Responsibilities

• Learn to use research tools (TGI, Touchpoints, Nielsen) to uncover media insights.
• Assist in writing briefs for media partners and internal teams.
• Support in-campaign optimisation, post-campaign analysis and scheduling accuracy.

Skills

Analytical skills

Initiative

Education

Maths & English GCSE (A-C)

A-Levels beneficial

Tools

Google Analytics

Google Ads

Facebook

SimilarWeb

AdDynamix

CRM (Concept)

Job description

What’s Possible Group is the only harmonious marketing group exclusively for marketers at dynamic growth brands.

Growth is your number one business priority, but targets grow faster than budgets, and resource and time are always limited. You have to outsmart wealthier market leaders while navigating your own fast-moving business (which might acquire tomorrow while disrupting your category today). You need to deliver tangible results and demonstrate them with metrics and language your board understands.

Description

We are looking for Advertising & Media Apprentices to join us here at What’s Possible Group: the only harmonious marketing group for dynamic growth brands. The next generation of advertising and media professionals is incredibly important to our growth, not just as a business, but for our entire industry.

We are looking for Advertising & Media Apprentices to join us here at What’s Possible Group: the only harmonious marketing group for dynamic growth brands. The next generation of advertising and media professionals is incredibly important to our growth, not just as a business, but for our entire industry. We’re looking for an apprentice who is passionate about starting their career in the world of advertising and media.

What you’ll be doing:

• Using research tools such as TGI, Touchpoints and Nielsen competitive, you’ll learn how to uncover media, market and audience information, creating insights that will contribute to designing and developing client communication strategies.
• Working with our media planners, you’ll learn to write great briefs for our external media partners and internal specialist teams to produce best-in-class media proposals that innovatively deliver our client strategies.
• You’ll learn about in-campaign optimisation and post-campaign analysis, contributing research to support the planning process from briefing all the way through to campaign evaluation.
• Work with our Operations Team to ensure our media campaigns are executed in the way they were designed – this includes providing great customer service to our clients, confirming orders and working with our Finance team to resolve any billing queries and Inputting bookings into our CRM system with 100% accuracy, ensuring zero financial variances/queries.
• Being the primary point of contact for basic advertising schedule amends/applied optimisation as we are constantly making improvements for our clients
• Running daily reports of live advertising campaigns, contributing to ad-hoc, mid or post-advertising campaign analysis reports. This will involve adhering to rigorous processes with the greatest attention to detail, which will result in assisting the delivery team in schedule creation, processing and improvement.
• Being proficient with key campaign management and reporting tools across TV, online media, print etc.
• You will form good relationships with Media Owners/Suppliers.
• Create campaigns in a variety of online media disciplines like programmatic display, affiliate, online video, paid search and paid social.
• Stay on top of the latest industry news and trends so we can deliver market-leading, innovative plans
• Establish strong working knowledge of online tools such as: Partnerise (Affiliate), Google Analytics, Google Ads, Facebook, SimilarWeb, AdDynamix, Concept (CRM), etc.

Who you will be:

• Most importantly, you will be eager and passionate about starting your career in advertising & media. It’s an awesome industry; lots of fun can be had but it does require hard work.
• You will be a people-person. Great at building and maintaining relationships, with a massive willingness to learn from those around you, and when you do learn it, you share it with others!
• You’ll ideally have achieved level 9-5 (A*-C) in Maths & English GCSE. Further education (A-Levels) is beneficial.
• You will have a keen eye for detail. We need to get things right for our clients, and there’s very little scope for error.

Social and Environmental Commitment

At What’s Possible Group, our mission is to build a group our people are proud of. Proud of what we deliver to clients. Proud of how we treat each other. Proud of our commitment to people, planet and profit.

Having rolled out a What’s Possible University with learning modules & policies, including anti bribery & corruption, DE&I and code of ethics, our people have continuous personal development, and the group is continuously improving.

We are dedicated to embedding social and environmental responsibility into every aspect of our business. You'll contribute to initiatives that promote social equity, diversity, and inclusion within our workplace and in the content, we create, whilst actively supporting and promoting sustainable best practice by, continuously working to minimise waste, (for example, water & cardboard recycling), prioritise eco-friendly suppliers, (for example, renewable energy switch), and promote remote work to reduce carbon emissions.

Your role will include supporting these efforts by helping to implement green office practices, coordinating initiatives that enhance our corporate social responsibility, and ensuring our operations align with our values of sustainability and social responsibility.

Skills required

• Analytical skills
• Initiative

Training to be provided

An advertising and media executive will help with the day to day progress of the whole advertising process, from receiving the brief from the marketing team, including objectives, budget and timescales, through to the measurement of how effective the advertisement has been. In their daily work, they will interact with many other people, processes and systems. (For example the client, 3rd party suppliers, the broad team at the agency.) They help campaigns move forward, coping with inevitable setbacks and changes in direction (some at the last minute), whilst showing collaboration and maintaining relationships with all. Usually, they report to an Account or Media Manager.

They usually specialise in one of two parts of the advertising process: the first is the process of producing the advertisement (creative); the second is the process of distributing the advertisement (media). Apprentices must therefore complete the core apprenticeship and one of these options.

Training Sessions Overview

Seminar 3: Introduction to advertising

Seminar 4: The foundation of advertising

Seminar 7: Advertising and Media standards & legislation

Seminar 8: Principles of Project Management

Seminar 9: Supply Chain Management

Seminar 10: Principles of third party

Seminar 11: The briefing and approval processes

Seminar 12: The media buying process - TV

Seminar 13: The media buying process – Out of home, Radio and Print.

Seminar 15: Data and media metrics

Seminar 16: Data and media metrics – Practical Excel session

Seminar 18: Distribution of Creative through the appropriate channels

For a full overview of the Advertising & Media Executive standard please click on the following link:

Things to consider

Our ValuesPassion: You share your excitement about what drives youInquisitiveness: Ask “what’s possible?”. Ask “why not?”Caring: Be a good professional, a good colleague and a good humanKnowledge: Know plenty. Share it. Learn more.And we live them every day #IamPICK

Potential for a full-time position for the right candidate upon successful completion of the apprenticeship

At a glance

Salary £15600 per year Working week Monday to Friday Duration 15 Months Possible start date 23 November 2026 Applications close 23 November 2026 Apprenticeship standard Advertising and media executive (Level 3)

Location

WHAT'S POSSIBLE MARKETING GROUP LIMITED
94 White Lion Street
London
Greater London
United Kingdom
N1 9PF