Account Executive - New Business
Thingtrax | Manufacturing Technology & SaaS
Account Executive - New Business
Thingtrax | Manufacturing Technology & SaaS
Location: UK, home-based with nationwide travel
Travel: Minimum 50% of the working week
Role type: Full-time, permanent
Focus: New business acquisition - Food & Beverage Manufacturing
About Thingtrax
Thingtrax is a manufacturing technology company helping manufacturers improve operational performance, production efficiency and product quality through connected technology, real-time data and AI-powered solutions.
Our solutions focus on two key areas:
- Manufacturing Performance: Helping manufacturers gain real-time visibility of production operations, monitor OEE, identify downtime, improve efficiency and drive continuous improvement
- Thingtrax Label Validation: Our AI-powered machine vision solution automatically inspects labels and packaging on production lines, checking critical information such as dates, batch codes, barcodes and 2D codes. By validating every pack, it helps manufacturers reduce labelling errors, minimise waste, protect product quality and strengthen compliance and traceability
We work closely with manufacturers to understand their operational challenges and deliver technology that creates measurable business improvements.
As we continue to grow, we're looking for an ambitious, commercially driven Account Executive to help us expand our customer base across the Food & Beverage (F&B) manufacturing sector.
The Opportunity
We're looking for a proactive, results-driven
New Business Account Executive to identify, develop and win new customers within the UK Food & Beverage manufacturing market.
This is a pure new business role, suited to someone who thrives on opening doors, building relationships, understanding customer challenges and closing complex B2B technology deals.
You'll be responsible for introducing manufacturers to Thingtrax's Manufacturing Performance and Label Validation solutions, identifying opportunities where our technology can improve productivity, reduce operational costs and strengthen quality assurance.
You'll take ownership of the full sales cycle, from initial prospect engagement through discovery, solution development, commercial proposals, negotiations and closing.
You'll work closely with a Solutions Consultant who will support technical discovery, deliver product demonstrations and help develop solutions tailored to customer requirements. Your focus will be on driving the commercial sales process, building customer relationships and winning business.
You'll also have the support of a Business Development Representative (BDR) to help generate qualified opportunities. However, we expect you to be equally comfortable generating your own pipeline through proactive outreach, networking, referrals and targeted account development.
This is a home-based role with significant customer-facing activity. You should expect to spend at least 50% of your working week travelling to manufacturing sites, meeting prospects and progressing opportunities.
Key Responsibilities
New Business Development
- Identify, prospect and win new customers across the UK Food & Beverage manufacturing sector
- Build and execute a territory and target-account strategy, focusing on manufacturers with strong potential for Thingtrax solutions
- Develop new opportunities through BDR-generated leads, self-sourced outreach, networking, industry events and referrals
- Proactively engage senior decision-makers, including Operations Directors, Plant Managers, Production Leaders, Quality Managers and other relevant stakeholders
- Consistently build and maintain a healthy, qualified sales pipeline to achieve new business revenue targets
Consultative Solution Selling
- Lead discovery meetings to understand manufacturers' operational challenges, business priorities and improvement opportunities
- Identify opportunities for Thingtrax Manufacturing Performance solutions, including OEE improvement, downtime reduction, production visibility and operational efficiency
- Identify opportunities for Thingtrax Label Validation, including automated label inspection, code verification, quality assurance, traceability and the reduction of labelling errors and associated waste
- Position Thingtrax solutions around measurable business value, operational improvements and return on investment
- Partner with the