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A leading company in B2B events is looking for an Account Development Manager to enhance client relationships and drive revenue growth. The role focuses on client success and collaboration with commercial teams, targeting a strong, proactive individual who can successfully manage accounts while fostering client relations. You will benefit from a supportive working environment offering career development opportunities and flexible working arrangements.
About Informa Festivals
Informa Festivals marks an exciting new chapter in B2B events, bringing some of the world's most influential creative, technology, and business festivals together. We’re combining prestigious eventslike Cannes Lions, Black Hat, Money20/20,GDC, and London Tech Week with cutting-edge marketing intelligence platforms and advisory services to deliver unmissable experiences and insights.
Our festival-led approach reimagines traditional B2B events, creating powerful, immersive experiences that drive innovation and industry advancement. Building on decades of expertise and powered by Informa's international reach, we're shaping the next generation of business festivals.
About LIONS
LIONS Division showcases global best practice in creativity, effective and impactful marketing. We set the global benchmark in creative and effective marketing and, through our intelligence and advisory services, enable brands and their partners to reach and exceed it.
We provide a suite of solutions that connect, inform and unlock potential for people and businesses, covering events, intelligence, training and advisory services. Our five-day Festival in Cannes, France is the meeting place for the global marketing community and a celebration of the world’s most excellent and effective work.
LIONS Division is part of the Informa Group. We do this through our events, intelligence products and advisory services. Our 700+ people serve a global customer base from more than 100 countries in the large and growing Marketing and Financial Technology sectors.
We have recently formed the LIONS Intelligence Pillar - comprised of the commercial functions of WARC, The Work, and Contagious IQ. This is an important restructure and presents an exciting opportunity to further grow the subscription revenues within the Lions Division.
Role overview
The Account Development Manager will take responsibility for growing revenue from a defined group of clients. You will report into the Head of Account Development and work closely with the Customer Success team to turn valuable knowledge of the client into commercial conversations. The role will also involve leading projects across the account development team as required, such as overseeing the smooth onboarding of new clients. The successful candidate should enjoy client contact roles and the challenge of growing an existing client base.
Key accountabilities
Meet/exceed own annual value and volume renewal rate & upsell targets
Accurate and continuous forecasting of renewal conversation outcomes throughout their lifetime as clients
Work with the Global Commercial team on ad hoc projects when required i.e. smooth onboarding of new clients - identify problem areas and implement new processes to improve, with tangible outcomes to measure success
Create an annual business plan to identify risk & growth opportunities as well as forecast & plan for over achievement of targets. Review on a monthly basis
Work with the Customer Success team to identify renewals at risk and propose, manage and execute a plan devised to reduce risk and increase likelihood of renewal
Maintain a strong relationship with key stakeholders so that you are clear on their challenges and can pinpoint exactly where the Lions Intelligence service adds value for their business
Work to understand reasons behind non-renewal and implement win back strategy
Qualify opportunities to cross-sellacross the Lions Intelligence brands
The Account Development manager must:
Have strong commercial acumen
Be aware and comfortable working to financial targets
Upsell & cross sell to ensure you achieve & over achieve on targets
Be knowledgeable about:
Lions Intelligence content & all systems
All developments in our range of products and services
Be a strong team player
Partner with the Customer Success team(s) to collaborate on account plans for all key/growth accounts
Maintain a solutions-oriented, pro-active work style to advance towards goals
Previous experience in a B2B client facing role and/or working with a brand owner
Ability to reach and develop relationships with C-Level leadership or senior lines of business executives in your respective categories
Clear, concise communication skills
Strong business acumen, problem solving & analytical skills
Proven negotiation skills with persistence and tenacity
Evidence of a drive and determination to hit targets
Evidence of working within a team to achieve both individual and wider team goals
Excellent internet researcher with good knowledge of major industry sources
Evidence of the ability to forecast financial outcomes, identify challenges and risks and tomanage a plan of action in those circumstances
Experience of presenting to groups of individuals face to face and running online demonstrations of products/services
Knowledge of Salesforce CRM system
We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to sayLifeAt.Informa.com
Our benefits include:
We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.
At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.
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