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Marketing Data Analyst
Job summary
A global gaming company is seeking a Marketing Data Analyst to transform marketing data into actionable insights. The successful candidate will analyze campaign performance, develop reports to monitor key metrics, and collaborate with teams to enhance marketing results. This fully remote role offers flexibility and a supportive work environment for professionals interested in marketing analytics.
Benefits
Qualifications
- Strong analytical mindset with keen attention to detail.
- Proficiency with tools for basic data manipulation.
- Experience with at least one analytics platform (e.g., Google Analytics).
- Ability to communicate findings clearly to non-technical stakeholders.
- Knowledge of digital marketing metrics and channels (SEO, PPC, affiliate, email, social).
Responsibilities
- Track, clean, and analyse marketing performance data across campaigns.
- Develop and maintain regular reports and dashboards to monitor KPIs.
- Identify patterns, trends, and anomalies in user behaviour.
- Evaluate campaign effectiveness and suggest optimisations.
- Assist with implementing and maintaining tracking solutions.
Skills
Tools
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Gamdom is looking for a Marketing Data Analyst to join our growing team. You’ll turn raw marketing data into actionable insights, help optimise campaigns, and support growth initiatives across regions. This is a high-impact role where your work directly shapes marketing strategy and business performance.
Key Responsibilities :
Data Analysis & Reporting
- Track, clean, and analyse marketing performance data across campaigns, channels, and regions.
- Develop and maintain regular reports and dashboards to monitor KPIs such as customer acquisition cost, LTV, conversion rates, and ROI.
- Identify patterns, trends, and anomalies in user behaviour to support decision-making.
Campaign Performance
Attribution & Tracking
Skills & Qualifications
Required :
Preferred (Nice to Have) :
Why Gamdom?
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.
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