User Acquisition Manager

Luni; Bordeaux; Hybride; EUR 60 000 - 80 000; Plein temps

Avantages offerts par ce poste

Unlimited vacation

2 remote days/week

Remote up to 30 days abroad

Meal vouchers (€14.64)

Résumé du poste

Luni in France is seeking an experienced User Acquisition Manager to own paid growth across a portfolio of apps. You will manage the media mix on Meta, TikTok, Google, and more, with profitability targets and autonomous testing.

The role requires deep channel expertise, data-driven decision making, and a curiosity for AI automation. You will collaborate with Marketing Artists, Product, and Data to optimize performance and explore growth levers beyond paid.

Qualifications

• 3-6 years of mobile user acquisition experience.
• Deep expertise on at least one major channel (Meta, TikTok or Google).
• Read business performance through media, creative and product angles.
• Strong data-driven mindset; iterate based on results.
• Comfort switching between apps with different audiences.
• Curious about AI and automating repetitive tasks.
• Bonus: ASO, web-to-app funnels, organic channels.

Responsabilités

• Own the full media mix on several apps: Meta, TikTok, Google, and beyond.
• Manage monthly budgets with profitability targets, and arbitrate autonomously between testing and scaling phases.
• Turn performance data into testable creative hypotheses, and brief Marketing Artists with sharp briefs.
• Build structured test plans that isolate variables and turn tests into learnings.
• Explore growth levers beyond paid.
• Use AI and automation to remove manual work from campaign management, reporting and analysis.
• Collaborate closely with Marketing Artists, Product and Data.

Connaissances

Mobile UA experience

Channel expertise

Data-driven decision making

AI automation

Outils

Meta Ads Manager

TikTok Ads

Google Ads

Description du poste

Company Overview

At Luni, we create B2C mobile apps that improve everyday lives, stand out through quality content, and explore new ways to experience products. As a top ten global app publisher with millions of users, our hits include Shorts, Astro Club and Scanner. Most of our revenue comes from in-app subscriptions in the US.

Our Culture

We value flexibility, collaboration, and ownership. Team members have the freedom to take initiative, share ideas, and challenge the status quo—all within a culture built on trust, attention to detail, and continuous learning.

About The Role

We're looking for an experienced User Acquisition Manager to take ownership of paid growth on a portfolio of our apps.

Responsibilities

• Own the full media mix on several of our apps: Meta, TikTok, Google, and beyond.
• Manage monthly budgets with clear profitability targets, and arbitrate autonomously between testing and scaling phases.
• Turn performance data into testable creative hypotheses, and brief our in-house Marketing Artists with sharp, actionable creative briefs.
• Build structured test plans that isolate variables (hook, audience, visual) and turn every test into a documented learning.
• Explore growth levers beyond paid.
• Use AI and automation to remove manual work from campaign management, reporting and creative analysis, and share what works with the rest of the team.
• Collaborate closely with Marketing Artists, Product and Data.

Qualifications & Experience

• 3-6 years of experience in mobile user acquisition.
• Deep expertise on at least one major channel (Meta, TikTok or Google) and solid command of tracking, MMPs and platform algorithms.
• You read business performance through media, creative AND product angles, and prioritize by expected business impact.
• Strong creative sensibility: you come up with original angles and iterate based on data, not gut feeling alone.
• You're energized by switching between apps with completely different audiences and buying dynamics.
• You're genuinely curious about AI: you already use it to automate repetitive parts of your job and you actively look for the next thing to automate.
• Bonus: experience with ASO, web-to-app funnels, organic channels.

Benefits

• Flexible Time Off & Work: Unlimited vacation, 2 remote days/week and work remotely for up to 30 consecutive days abroad.
• Daily Comforts: €14.64 meal vouchers (50% covered by Luni), and a brunch once a month with the team.
• Financial Well-Being: Company and retirement savings plans.
• Work-Life Balance with Benefiz: €1,800 annual allowance for personal services, culture, sports, remote-work equipment, vacations, and more.
• Wellness Perks: On-site gym in Bordeaux or Gymlib in Paris, plus a 100%-covered Benefiz health plan for you and your children.
• Family Support: Dedicated nursery spots, extra paid parental leave, and customized family-friendly benefits.
• Continuous Growth: Access to conferences, workshops, and training.
• Vibrant Culture: Choose to work from Bordeaux, Paris, or remotely, and connect through team-building events and seminars.

Equal Opportunity Employer

Research shows that women and other marginalized groups tend to only apply for a job when they meet every single criteria. Does this role sound like it was made for you, yet you don’t check every box? Reach out anyway! We’re an equal opportunity employer and are dedicated to fostering an inclusive and diverse environment for employees from all walks of life. We hire based on talent, and we’re proud of our global perspective.