Senior Product Marketing Manager

Pragmatike; Bordeaux; Presencial; EUR 70 000 - 95 000; Tempo integral

Resumo da oferta

Jobtailor is seeking a senior Product Marketing / GTM strategist to craft messaging across EN and FR, develop sales enablement assets, and lead analyst relations and market intelligence in collaboration with Product, Sales, and CS.

You will own the FY26 messaging architecture, train teams to deliver persuasive pitches, and leverage AI while maintaining a human touch, with familiarity in the Microsoft 365 ecosystem.

Qualificações

• 4–8 years in Product Marketing or GTM strategy, ideally in B2B SaaS or enterprise software.
• Proven ability to turn complex product narratives into crisp, buyer‑facing messaging.
• Experience owning sales enablement assets: pitch decks, battlecards, one‑pagers, case studies.
• Comfort with analyst relations cycles: preparation, submission, briefing, and follow‑through.
• Strong market research instincts — you turn competitive signals into actionable intelligence.
• Excellent written communication in both French and English, in a voice that's witty, warm, human, and bold.
• Cross‑functional credibility with Product, Sales, Marketing, and Customer Success, without needing a formal mandate.
• Ability to leverage AI to augment your work, and the judgment to know when the human touch is required.
• Familiarity with the Microsoft 365 ecosystem — SharePoint, Teams, Copilot — and the digital workplace or intranet category (Nice To Have)

Responsabilidades

• Design master GTM and sales enablement assets — corporate and product pitch decks, competitive battlecards, one‑pagers, and a customer proof library — and train Sales, Marketing, and CS to build their own winning pitches from them.
• Act as the company's evangelist: on stage at webinars and conferences, with prospects in persona‑tuned language, and across the partner ecosystem and broader Microsoft sphere, turning every appearance into a pipeline moment
• Own messaging and positioning: co‑own the FY26 messaging architecture in EN and FR, and sharpen positioning against Microsoft‑native alternatives (Viva, LumApps, native SharePoint)
• Own analyst relations: deliver submissions and briefings on time, build a reusable evidence pack, and maintain proactive contact with priority analysts between evaluation cycles
• Run market intelligence: establish a bi‑monthly cadence with recommended actions, track competitors and the Microsoft ecosystem, and turn customer and partner signals into recommendations for Product and GTM

Conhecimentos

Go-To-Market strategy

Market research

Storytelling / messaging

Cross-functional collaboration

Bilingual (FR/EN)

AI augmentation

Microsoft 365 familiarity

Ferramentas

Microsoft 365

SharePoint

Teams

Copilot

Descrição da oferta de emprego

Responsibilities

• Design master GTM and sales enablement assets — corporate and product pitch decks, competitive battlecards, one-pagers, and a customer proof library — and train Sales, Marketing, and CS to build their own winning pitches from them
• Act as the company's evangelist: on stage at webinars and conferences, with prospects in persona‑tuned language, and across the partner ecosystem and broader Microsoft sphere, turning every appearance into a pipeline moment
• Own messaging and positioning: co‑own the FY26 messaging architecture in EN and FR, and sharpen positioning against Microsoft‑native alternatives (Viva, LumApps, native SharePoint)
• Own analyst relations: deliver submissions and briefings on time, build a reusable evidence pack, and maintain proactive contact with priority analysts between evaluation cycles
• Run market intelligence: establish a bi‑monthly cadence with recommended actions, track competitors and the Microsoft ecosystem, and turn customer and partner signals into recommendations for Product and GTM

Requirements

• 4–8 years in Product Marketing or GTM strategy, ideally in B2B SaaS or enterprise software
• Proven ability to turn complex product narratives into crisp, buyer‑facing messaging, with the discipline to keep it consistent
• Experience owning sales enablement assets: pitch decks, battlecards, one‑pagers, case studies
• Comfort with analyst relations cycles: preparation, submission, briefing, and follow‑through
• Strong market research instincts — you turn competitive signals into actionable intelligence
• Excellent written communication in both French and English, in a voice that's witty, warm, human, and bold — never corporate
• Cross‑functional credibility with Product, Sales, Marketing, and Customer Success, without needing a formal mandate
• Ability to leverage AI to augment your work, and the judgment to know when the human touch is required
• Familiarity with the Microsoft 365 ecosystem — SharePoint, Teams, Copilot — and the digital workplace or intranet category (Nice To Have)

Core Competencies

Demonstrates expertise in Product Marketing and Go‑To‑Market strategy, with a strong focus on creating sales enablement assets and effective messaging in both English and French. Proven ability to conduct market intelligence and manage analyst relations while leveraging AI tools to enhance productivity.