Partnership Manager – Marketing

Arenametrix; Paris; Hybrid; EUR 65,000 - 90,000; Full time

Benefits offered by this job

Remote-work policy

Growth opportunities

Employee development

Job summary

Arenametrix, a data and marketing technology partner for sports, culture and live entertainment, seeks a Partnerships Manager to lead partner activation and co-marketing initiatives.

You’ll own partner relationships, build campaigns, create content, and organize events while collaborating with Sales, Marketing and Product. Fluent English required; French, Dutch, German, Spanish or Italian appreciated. This role offers growth opportunities and an international footprint.

Qualifications

• 5+ years managing partnerships, alliances, or partner programs.
• Hands-on marketing experience: content, campaigns, events.
• Experience activating partners via co-marketing and co-selling.
• Strong project management and organizational skills.
• Data-driven mindset with measurement of initiatives.
• Excellent communication with senior stakeholders.
• Fluency in English; other languages appreciated.
• Experience with HubSpot and PRM platforms is a plus.
• Experience in SaaS, CRM, MarTech, sports or live entertainment is a plus.

Responsibilities

• Grow and activate Arenametrix’s partner ecosystem.
• Grow and onboard partners; build relationships and onboarding.
• Use partner marketing initiatives, content, campaigns, and events to attract partners.
• Activate partners through Co-Marketing and Co-Selling.
• Create joint campaigns, content, webinars, events with partners.
• Coordinate between Sales teams and partner Sales around opportunities.
• Negotiate marketing resources, visibility, and commitments for partnerships.
• Define success metrics, track results, and focus on value-adding initiatives.
• Collaborate with Marketing, Sales, Customer Success, Product and Head of Partnerships.

Skills

Partnership management

Marketing mindset

Content creation

Campaigns

Events

Project management

Data-driven

Communication

Senior stakeholder collaboration

SaaS/MarTech knowledge

Tools

HubSpot

PRM platform

AI tools

Job description

At Arenametrix, we help sports, culture, and live entertainment organizations better understand and engage their audiences through data and marketing technology.

To grow and activate our partner ecosystem, we’re looking for a Partnership Manager to join our Partnerships & Marketing team.

This is first and foremost a partner management role, with a strong focus on marketing activities around our partner ecosystem. You’ll own partner relationships and activation, with a particular emphasis on co-marketing, events, content and other initiatives that help our partnerships create measurable commercial impact.

Who You Are

You’ll thrive in this role if you:

• Enjoy building partner relationships and turning them into concrete initiatives.

• Combine strong partnership skills with a genuine marketing mindset.

• Are hands-on and happy creating content, launching campaigns, or organizing events yourself.

• Have a commercial mindset and are comfortable negotiating resources, visibility, and commitments from partners.

• Are impact-oriented: you know how to set objectives, measure success, and focus on what creates value.

• Like bringing different teams together, taking ownership, and keeping projects moving.

• Are confident working with senior stakeholders.

• Have a genuine interest in sports, culture, and live entertainment.

What You’ll Find at Arenametrix

• An ambitious and solid company: +50% year-on-year growth, 4 acquisitions since 2022, more than 450 clients across 5 countries, over 100 million fans connected to our venues every year.

• A real international footprint. Our teams are based in Paris, Amsterdam, Rome, Vienna, Montréal, and Munich! Our international revenue is growing right alongside us.

• Concrete benefits: at Arenametrix, we make sure our ambition also drives our teams’ growth. Employee benefits, a remote-work policy, a strengthened focus on quality of work life, and ongoing employee development.

• Real growth opportunities, backed by proof. At Arenametrix, career paths aren’t hypothetical. We support our managers so they can help their teams grow and build the most fulfilling careers possible.

• A team that runs on feedback. Weekly stand-ups, monthly cross-team syncs, a structured feedback culture. Cross-functional projects are led by contributors, not just managers.

Your QualificationsIdeally, you have:5+ years of experience managing partnerships, alliances, or partner programs.Strong hands-on marketing experience or capabilities, including content, campaigns, digital marketing, or events.Experience activating partners through co-marketing and co-selling.Strong project management and organizational skills.A data-driven mindset and experience measuring the performance of your initiatives.Excellent communication and interpersonal skills, including with senior stakeholders.Professional fluency in English. French, Dutch, German, Spanish, or Italian is appreciated.Experience with HubSpot is a strong plus.Experience with a PRM platform is a plus.Comfortable using AI tools to support day-to-day work, improve efficiency, and enhance the quality of your output.Experience in SaaS, CRM, MarTech, ticketing, sports, culture, or live entertainment is a plus.

Your ResponsibilitiesYou will be responsible for growing and activating Arenametrix’s partner ecosystem.Grow and onboard partnersBuild relationships with new partners and onboard them into the Arenametrix Partner Program.Use partner marketing initiatives, content, campaigns, and events to attract and engage potential partners.Activate partners through Co-Marketing and Co-SellingBuild joint campaigns, content, webinars, events, and other initiatives with partners.Create strong collaboration between Arenametrix Sales teams and partner Sales teams around shared customers, opportunities, and target accounts.Negotiate the marketing resources, visibility, and commitments needed to make partnerships successful.Measure impact and coordinate internallyDefine success metrics, track results, and focus efforts on the initiatives creating the most value.Work closely with Marketing, Sales, Customer Success, Product, and the Head of Partnerships to deliver partner initiatives.Your goal is to build strong partner relationships and turn them into an active growth channel through effective activation, marketing, and commercial collaboration.