Operational Trade Marketing Apprentice (M/F)

Pirelli; Villepinte; Hybrid; EUR 10,000 - 15,000; Part time

Benefits offered by this job

Lunch subsidies

Transport subsidies

Gym access

Remote work possible

Job summary

Pirelli France in Villepinte invites you to join the Marketing Department as part of an apprenticeship program, reporting to the Trade Marketing Manager. You will support B2B incentive programs, B2C campaigns, POS material management, and marketing services, collaborating closely with the sales force and traveling occasionally across France.

Ideal candidates are Bac+4/5 in Marketing with internship or first experience, fluent in French and good English, proficient in Excel and PowerPoint, and

Qualifications

• Graduated from Bac+4/5 in Marketing or related field.
• First internship or work experience required.
• Interest in operational and trade marketing.
• Ability to manage multiple tasks in parallel.

Responsibilities

• Define incentive mechanisms and campaigns; analyze results.
• Set up and manage occasional B2B events.
• Contribute to campaign mechanics, budget prep and POS materials.
• Liaise with external providers and produce weekly sales reports.
• Manage stock movements and annual allocations to field sales.
• Recommend POS materials and promotional items for visibility.
• Monitor services and coordinate rollout with stakeholders.
• Coordinate rollouts with internal teams.

Education

Bac+4/5 / Master in Marketing

Tools

Excel

PowerPoint

Canva

Salesforce

Job description

Contract type:

Apprenticeship / work-study (\"alternance\"), 12 to 24 months depending on the school's work-study rhythm

Location:

Immeuble Rameau – Paris Nord 2 – 22 avenue des Nations – 93420 Villepinte, France

Target start date:

4 January 2027

The company

Combining its passion for innovation, cutting‑edge technology, and excellence in high‑end production, the Pirelli Group is committed to increasingly innovative tire production for cars, motorcycles, and bicycles. Present in key tire markets, the Group maintains its exclusive brand image through its presence at numerous events and its famous Calendar.

PNEUS PIRELLI SAS, a subsidiary of the Pirelli Group, distributes car and motorcycle tires in France and employs around 80 people. The company pursues a policy that combines the methods of a large group with the responsiveness of a small and medium‑size enterprise.

The role

We offer an enriching and empowering experience, labelled HAPPY TRAINEES by ChooseMyCompany. You will join the Marketing Department, reporting directly to the Trade Marketing Manager. You will contribute to operational marketing activities across B2B incentive programs, B2C campaigns, point‑of‑sale material management, and marketing services. The role requires close collaboration with the sales force and occasional field travel.

You will be responsible for:

1. Defining incentive mechanisms, designing the overall offer, deploying campaigns and analyzing results.

2. Setting up and operationally managing occasional B2B events.

3. Contributing to campaign mechanics, budget preparation and coordination of POS advertising materials.

4. Liaising with external service providers and producing weekly result reporting for the sales team.

5. Managing stock movements: receipts, dispatches and 4 annual allocations to the field sales force.

6. Recommending POS material and goodies selection and responding to occasional needs of the sales force in terms of visibility support and promotional activities.

7. Monitoring and updating the Dispo+, Tyrelife and Gardiennage services.

8. Coordinating rollout with relevant internal stakeholders.

The profile

Graduated from, or currently completing, a Bac+4/5 program (Master's degree, Business School), with a focus on Marketing, Trade Marketing, Business Management or similar. A first internship or company experience is required.

Required skills:

• French speaker (written and spoken)
• Good level of English
• Genuine interest in operational and trade marketing
• Organized, proactive and rigorous; comfortable managing multiple tasks in parallel
• Strong team spirit and ease working with sales teams and external partners
• Proficiency in Excel and PowerPoint
• Familiarity with Canva and/or Salesforce is a plus
• Driving licence and availability for occasional travel within France is a plus

What we offer

• Contribution to lunch expenses (ticket restaurant)
• Contribution to transportation costs
• Access to the company's gym
• Remote work possible

A colleague from the Talent Acquisition team in Germany will call you for an initial interview.

Your contacts

Christian Heckmann — Recruiting & Employer Branding — [phone]

Elisa Hefter — Recruiting & Employer Branding — [phone]