Marketing & PR Intern (M/F)

XPENG France; Paris; On-site; EUR 13,392 - 17,856; Part time

Benefits offered by this job

Autonomy over projects

International team

Career development

Job summary

XPENG France is seeking a Marketing & PR Intern (M/F) embedded with the team to execute our premium strategy. You will work closely with the Marketing & PR Director on high‑impact projects blending technology, elite sports, and experiential events.

You are a Master’s student (Business/Communications) looking for a gap year or end‑of‑studies internship, with flawless French and strong English, and excellent organizational skills to thrive in a fast‑paced startup environment.

Qualifications

• Master’s student in Business, Sciences Po, CELSA or Communications master looking for a gap year or end‑of‑study internship.
• Fluent written and spoken French with excellent professional English.
• Strong organizational skills and hands‑on, agile mindset for a fast-paced Chinese tech startup environment.

Responsibilities

• Coordinate and execute three pillars: Event Management & Experiential Marketing, Sponsorship Activation, and PR support.
• Assist in organizing Paris Motor Show logistics and on-site execution with vendors and partners.
• Support TOP 14 Rugby partnerships activations and hybrid digital campaigns.
• Help draft press materials, monitor media coverage, and prepare assets for journalists and reviewers.

Skills

Event coordination

PR & media relations

French & English

Content creation

Education

Master’s student in Business/Communications

Job description

Job title: Marketing & PR Intern (M/F)

The Role: We Need a "Passionate Doer"

We don’t do "coffee runs." As our Marketing & PR Trainee, you will be fully embedded into the execution of our premium strategy. You will work directly with the Marketing & PR Director on large-scale, high‑impact projects that combine cutting-edge technology, elite sports, and experiential events. If you are a proactive problem‑solver who loves high stakes and thrives in a fast‑evolving ecosystem, this is your playground.

Key Responsibilities

You will actively contribute to the strategy, coordination, and operational rollout of three massive pillars:

Event Management & Experiential Marketing

• Paris Motor Show (Mondial de l'Auto): Play a key role in the preparation, booth logistics, vendor coordination, and on-site execution for one of the world's biggest automotive stages.
• XPENG AI Sessions & B2B Events: Assist in organizing premium tech showcases and experiential test‑drive events for media, VIPs, and partners.

Sponsorship Activation (TOP 14 Rugby)

• Help manage and optimize our official automotive partnership with the TOP 14 league.
• Coordinate on‑ground activations at stadiums, hospitality programs, and collaborative digital campaigns to bridge the worlds of elite rugby and AI technology.

Product Launches & PR Support

• Support the commercial and media rollout of several brand‑new AI‑defined models in the French market.
• Assist in drafting press releases, monitoring media coverage (PR clipping), and preparing assets for journalists and tech reviewers.
• Help maintain daily relationships with agency partners (PR, Event, Media).

Content creative support

• Support on creative projects, social media and digital campaigns set up.

Your Profile

• Education: Master’s student (Business School, Sciences Po, or specialized CELSA/Communications master) looking for a gap year or end‑of‑studies internship.
• Mindset: A true "passionate doer." You don't just spot problems; you bring solutions. You are hands‑on, agile, and comfortable navigating the fast pace of a Chinese tech startup ecosystem.
• Flawless written and spoken French, with excellent professional English (daily interactions in an international environment).
• Strong organizational skills—you can juggle logistics for a motor show while tracking a PR report without breaking a sweat.
• Good creative eye and familiarity with digital marketing tools.
• Interests: Passionate about innovation, tech‑driven mobility, or sports entertainment. A clean driver's license (Permis B) is a major plus.
• Driving Licence required

What We Offer

• A unique opportunity to shape the future of an AI‑first automotive brand in Europe.
• Real autonomy and ownership over high‑visibility projects (your work will directly impact the Paris Motor Show and TOP 14 activations).
• A vibrant, entrepreneurial, and international team culture.

Our Commitment to Diversity and Inclusion

At XPENG, we’re an equal‑opportunity employer that values diversity and positively encourages applications from suitably qualified and eligible candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, disability status or other applicable legally protected characteristics.