Marketing Operations - Manager / Senior Manager

Veeva Systems; France; Remote; EUR 70,000 - 95,000; Full time

Benefits offered by this job

Market leader

Career progression

Strong team support

Work anywhere policy

Comprehensive perks

Job summary

Veeva Systems is seeking a Marketing Operations Manager to join our Marketing team in a Work Anywhere setup. The role focuses on strategic consulting to support ABM campaigns, overseeing automation and nurture programs, and ensuring timely, accurate communications via Marketo.

The ideal candidate is a Marketo expert with global campaign experience and a collaborative mindset. You will partner with global marketing and sales stakeholders, drive insights from campaign data, and help optimize

Qualifications

• 5+ years in a fast-growth B2B enterprise software (SaaS) company
• Marketo and Sigma certifications
• Strong understanding of enterprise marketing processes, including campaign planning, execution, QA, and conversion metrics

Responsibilities

• Analyze and interpret campaign trends to provide insights
• Research and communicate new marketing automation trends to optimize outreach and engagements
• Manage global campaign consulting to guide field marketers in best-practice journeys and nurture programs
• Establish partnerships with global marketing and sales stakeholders and provide strategic recommendations
• Develop recurring training and ongoing support for Marketo topics and email testing
• Deliver campaign performance metrics and provide recommendations to maximize funnel conversion and spend optimization

Skills

Marketo

Sigma

ABM campaign deployment

B2B enterprise marketing

Excel

Cross-functional collaboration

Storytelling with data

English communication

Education

Bachelor's degree

Tools

Tableau

SQL

HTML/CSS/JS

Google Analytics

Job description

Team: Marketing

Country: France

Remote Work Available: Yes

Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, we surpassed $3B in revenue in our last fiscal year with extensive growth potential ahead.

At the heart of Veeva are our values: Do the Right Thing, Customer Success, Employee Success, and Speed. We're not just any public company – we made history in 2021 by becoming a public benefit corporation (PBC), legally bound to balancing the interests of customers, employees, society, and investors.

As a Work Anywhere company, we support your flexibility to work from home or in the office, so you can thrive in your ideal environment.

Join us in transforming the life sciences industry, committed to making a positive impact on its customers, employees, and communities.

The Role

We are looking for a passionate Marketing Operations Manager to join our talented Marketing team. This role will focus primarily on the strategic consulting supporting the execution of marketing campaigns owned by the field marketing team and oversees the automation process including campaign creation, nurturing and distribution. We are looking for an expert in Marketo marketing automation to segment our target prospects and ensure Veeva communications are sent to the right person at the right time.

What You'll Do

• Will be responsible for analyzing and interpreting campaign trends to provide early insights into evolving best practices.
• Will research and proactively communicate new marketing automation trends to optimize channel outreach, program conversions, and overall target database engagement
• Will manage global campaign consulting services to guide our field marketers on how to build best practice campaign journeys, enhanced nurture programs, and persona-focused segmentation
• Will be responsible for establishing and maintaining strategic partnerships with key global marketing and sales stakeholders. Will proactively provide strategic recommendations for campaign performance enhancement and implementing solutions to reach quarterly marketing and sales performance objectives
• Will manage the development of recurring training and ongoing support of Marketo marketing automation topics such as persona-based data segmentation, Marketo engagement studio best practices, and email testing
• Will own the delivery of campaign performance metrics and provide proactive recommendations for maximizing funnel conversion, campaign influence, and spend optimization. Will be the primary lead for our Veeva Summit event reporting, fully capable of providing weekly and post-event analytics

Requirements

• 5+ years of experience in a fast-growth B2B enterprise software (SaaS) company supporting ABM campaign deployment and optimization with a strong understanding of key marketing concepts
• Marketo and Sigma (or equivalent) proven working knowledge/certification required
• Strong understanding of B2B enterprise marketing processes including campaign planning, execution, Q&A testing, and conversion metrics
• Persona-focused database segmentation and augmentation expertise
• Strong excel expertise
• Ability to build relationships working in a cross-functional global environment
• Demonstrates analytical capabilities by translating marketing data into insights through storytelling that drive impactful and measurable change
• Critical thinking, attention to detail, and problem-solving skills required
• Hands‑on, strong team player with a positive attitude and excellent oral and written English communication skills
• Ability to own and deliver on multiple strategic projects under aggressive timelines
• Proven ability to excel in a dynamic, fast‑paced environment
• Bachelor's degree required

Nice to Have

• Tableau desktop (creator) experience or equivalent
• Basic knowledge of SQL or other database expertise
• Advanced technical skills in HTML coding, CSS, JavaScript
• Digital marketing knowledge: web tracking, Google Analytics
• Vendor management experience
• Life sciences industry experience is a plus

Perks & Benefits

• The chance to work with a genuine market leader
• Opportunities for progression - the sky is the limit!
• Incredible support from the wider team, and a best-in-class tech stack to help you be successful in your role
• Work anywhere policy - Yes, you can utilize our office spaces, or work remotely when you need to
• A wide range of perks & benefits – Don’t just take our word for it,

#RemoteFrance

Veeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world.

As an equal opportunity employer, Veeva is committed to fostering a culture of inclusion and growing a diverse workforce. Diversity makes us stronger. It comes in many forms. Gender, race, ethnicity, religion, politics, sexual orientation, age, disability and life experience shape us all into unique individuals. We value people for the individuals they are and the contributions they can bring to our teams.

If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us at [e-mail].

Work Where It’s Best for You

Work Anywhere means you can work in an office or at home on any given day. It’s about getting the work done in the way and place that works best for each person. This applies across all locations and departments.

Work Anywhere does not mean work at any time. We have predictable core hours where employees are generally available for meetings and collaboration. Employees are focused and available during core hours.

We invest in our offices to make them places where our employees like to go. If you work in the office three or more days a week, you will have a dedicated office workspace. Our offices function as hubs to draw people in, create social bonds, and where random connections and mixing of ideas happen. We’re investing more in offices, culture, and offsite meetings, not less.

Product teams are organized in regional product hubs for optimal collaboration and live within a time zone of their hub. Our current product hubs are located in Pleasanton, Columbus, Boston, Kansas City, New York City, Raleigh, and Toronto. We create opportunities for teams to get together in person regularly.

Customer-facing roles, such as Sales and Professional Services, live near and/or travel to their customers.

When an employee moves within a country it does not cause a change in salary. Where you live impacts you and your family. Not knowing if your compensation will change if you move can cause stress and uncertainty for everyone. We wanted to eliminate that.

Work at Veeva. Work where it’s best for you.