Unity Marketing Developer

52 Entertainment; Boulogne-Billancourt; On-site; EUR 35,000 - 65,000; Full time

Benefits offered by this job

Couverture santé à 100%

Contribution à la retraite AG2R

Tickets restaurant à 60%

50% de remboursement des transports

Chèque mobilité de 250€

Vie sociale au bureau (jeux, karaoké, yoga)

Job summary

Une entreprise innovante dans le secteur des jeux vidéo recherche un Développeur Marketing Unity passionné pour rejoindre son équipe dynamique. Dans ce rôle, vous serez responsable de maximiser le potentiel commercial des jeux en optimisant le gameplay et en créant des campagnes publicitaires percutantes. Vous travaillerez au sein d'une équipe marketing collaborative, où votre créativité et votre sens analytique seront essentiels pour développer des concepts originaux et des solutions efficaces. Rejoignez une entreprise qui valorise l'innovation et la passion pour les jeux, et contribuez à façonner l'avenir du divertissement numérique.

Qualifications

• 3 ans d'expérience en tant que développeur marketing.
• Compétences avancées en Unity et compréhension des mécaniques de jeux casual.

Responsibilities

• Modifier et optimiser le gameplay dans Unity pour améliorer le potentiel marketing.
• Collaborer avec des équipes interfonctionnelles pour assurer des livraisons de haute qualité.

Skills

Développement marketing

Compétences en Unity

Analyse de marché

Créativité

Gestion de projet

Compétences en communication

Compétences analytiques

Tools

Luna

Photoshop

Blender

Job description

52 Entertainment, a fast-growing gaming company, is looking to grow its Marketing Team ranks with a Unity Marketing Developer to maximize the commercial potential of our games. This role requires both a sharp creative mindset and an analytical approach to iterate quickly on Unity projects and make them more appealing to the market.

About the role:

• Part of the group level marketing team at our headquarters in Paris, Boulogne.
• Modify and optimize gameplay in Unity to enhance marketing potential.
• Enhance the look & feel of games to maximize their visual and advertising impact.
• Own the creative execution from the ideation process of out-of-the-box concepts to finding efficient solutions to implement them in Unity.
• Conduct competitive benchmarking, establish strategies per game, and analyze market trends to refine iterations.
• Record, edit, and produce gameplay videos for advertising campaigns.
• Collaborate with our amazing marketing artists team to distribute the best rushes to be used by them.
• Ensure high-quality execution and timely deliveries.
• Collaborate with cross-functional teams, including our Product, Marketing, Data & business intelligence teams.
• Contribute to the development of Playable Ads using Luna.

What you’ll need to be successful:

• 3 years’ experience as a Marketing Developer.
• Fluent in French & English.
• A passion for conceptual ideation and design execution.
• Excellent Unity skills and strong understanding of casual game mechanics.
• Highly organized, autonomous and proactive, with a strong sense of initiative.
• Ability to manage multiple projects simultaneously and quick decision making to ensure timely deliverables.
• Keen eye for detail and instinct for identifying what works in the market.
• Creative and hacker mindset, able to experiment and innovate.
• Experience with Luna is a great plus.
• Good understanding of benchmarks and monetization strategies.
• Knowledge of 2D/3D design tools (Photoshop, Blender, etc.).
• Proficiency in using analytics tools to interpret data, draw insights, and make informed decisions for optimizing user experiences and game performance.
• Team player: Ability to work collaboratively, fostering creativity and being a positive force in the team, contributing to the company’s values.
• A strong interest and passion for art, design, games, music, film, and contemporary culture in general.

What we offer:

• Health insurance 100% coverage
• Pension contribution AG2R
• Lunch ticket participation (‘Ticket Restaurant’, value of 9.80€) covered at 60% by the company
• 50% of your commute
• Cycle or scooter scheme voucher of 250€ (prime mobilité)
• Social life at the office: board game partie, karaoke, yoga, breakfast, ping pong competition

About 52 Entertainment:

• 52 Entertainment is a leading e-gaming company, worldwide leader in various e-mind & strategy games such as Bridge, Tarot, Spades, Belote, Solitaire, and e-sailing.
• We are proud to be part of the French Tech 120 ranking. 52 Entertainment is a people-centric company and believes in people's mindset and ability to create, innovate and disrupt. Whether technical, functional, or cross-functional, we are above all looking for brilliant and caring people who fit in with the teams in place today.
• Based in France with offices and people all around the globe, 52 Entertainment builds tomorrow's company based on People, Innovation, and Mindset.

Seniority level: Associate

Employment type: Full-time

Job function: Marketing

Industries: Computer Games and Computers and Electronics Manufacturing