Lead, Consumer Recruitment & Panel Strategy

Eurofins; Paris; On-site; EUR 80,000 - 110,000; Full time

Job summary

SAM France is seeking a Consumer Recruitment & Panel Strategy Manager to define and execute recruitment and panel development strategies across France. You will collaborate with project managers, field teams, and external partners to ensure diverse, high-quality consumer populations across six facilities and a national panel.

You will lead strategic recruitment initiatives, oversee budgets, and drive digital acquisition with a focus on continuous improvement and stakeholder alignment.

Qualifications

• 5+ years of experience in consumer recruitment, panel management, sensory research, or market research.
• Experience with FMCG, consumer insights, or research agencies.
• Strong leadership and budget management skills.

Responsibilities

• Define and drive SAM France's consumer recruitment strategy across France.
• Grow and diversify consumer databases and panels; anticipate future recruitment needs.
• Lead recruitment teams and manage external recruitment partners.
• Oversee recruitment budgets, quotations, and cost forecasts.
• Develop innovative digital recruitment channels and toolsets.
• Monitor KPIs and drive continuous improvements.

Skills

Consumer recruitment

Panel management

Sensory research

Market research

Leadership

Budgeting

Stakeholder management

Digital acquisition

Analytical skills

Education

Bachelor's degree in Marketing/Business/Science/Psychology/Sociology

Advanced qualifications advantageous

Tools

CRM systems

Digital marketing tools

Database marketing

Job description

SAM France is seeking a Consumer Recruitment & Panel Strategy Manager to define and execute recruitment and panel development strategies across France. You will collaborate with project managers, field teams, and external partners to ensure diverse, high-quality consumer populations across six facilities and a national panel.

You will lead strategic recruitment initiatives, oversee budgets, and drive digital acquisition with a focus on continuous improvement and stakeholder alignment.