Growth Marketer

AssoConnect; Paris; Hybrid; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

AssoConnect is seeking a hands‑on Growth Marketer to own the end‑to‑end acquisition funnel. You will build and optimize multi‑channel strategies—paid, social, partnerships—and craft AI-powered experiences to scale signups.

You will work closely with Content, Product, Sales and Ops to drive traffic, leads and conversions. You combine marketing strategy with practical tooling, including low‑code platforms and CRM automation.

Qualifikationen

• 4–8 years in growth, digital marketing or performance marketing for SaaS or e-commerce.
• Must be a marketer and builder: proven acquisition channel depth and hands-on low-code & AI tooling.
• Real, demonstrable AI use cases you can demo with clients or growth tooling.
• Experience owning marketing automation and CRM (HubSpot or similar) hands-on.
• Strong understanding of persona and messaging to drive conversions.
• Data-autonomous with a self-service setup; ability to derive insights without a data team.
• Fluent in English; multi-market/international experience is a plus.

Aufgaben

• Own acquisition across channels: paid with partners, social and affiliation, plus new growth levers you build (low-code, AI, programmatic, and SEO pages).
• Drive signups and conversion: optimize funnels (visits > leads > trial > signup) and landing pages through CRO.
• Own lead generation and nurturing to push visitors to signup and trial (content, lead magnets, landing pages, emails).
• Own marketing automation and CRM for acquisition journeys (lead scoring, routing, lifecycle).
• Build growth tools with low-code and AI: client-facing experiences, automations, enrichment, programmatic approaches.
• Prioritize and ship the growth backlog; measure and iterate fast from data.
• Contribute to scaling our acquisition playbook internationally.
• Understand the persona deeply through interviews and user journey analysis.

Kenntnisse

Growth marketing

Low-code & AI in marketing

CRM & marketing automation

SEO & content marketing

Data-driven decision making

Tools

Zapier

Make

Retool

Webflow

Jobbeschreibung

Who we are

About the company

Visit our Welcome To The Jungle homepage to learn more about AssoConnect and why you should join us!

AssoConnect : pictures, videos, company information

A ScaleUp that Transforms Nonprofit Management

Market Leaders: AssoConnect is the leading software for nonprofit management in France, one of the largest markets in the world with over 1.5M nonprofits! We are also expanding in the U.S. with our Springly brand.

Impact-driven: AssoConnect helps over 40,000 nonprofits by saving their time, energy, and money. We allow them to spend more time on their purpose and facilitate their communication with their members and donors.

Ambitious growth, entrepreneurial spirit: Backed by team.blue since May 2025, we're scaling fast across Europe with both organic and external growth. While staying true to our roots (same team, same mission) we now have the resources of a European powerhouse to build the new standard for nonprofit management.

Why you should join AssoConnect

Impact: You will have the unique opportunity to work in a scale-up positively impacting the world. At your level, you will substantially impact shaping the company's future.

Fast-paced, continuous learning: We believe in investing in our team's learning through ongoing coaching and training. You will be coached by your peers and the best external advisors.

Culture & Team spirit: We don’t compromise on our values: Simplicity, Excellence, Benevolence.

The role

Organisation

• Report to the Head of Marketing.
• Join a Marketing team including another Growth Marketer focused on build/engineering, a Content team of 2, and external partners (SEA agency, Com & Community freelancer).
• Daily collaboration with Content, Product, Sales and Ops.
• Full-time position, hybrid, based in Paris or Marseille.

Missions

We are looking for a full-stack Growth Marketer who builds. Your north star is clear: generate traffic, leads, and signups, and convert them.

You're as much a marketer as you are a builder. You understand our persona, you're happy to call customers, and you know what message converts. And you turn those insights into reality yourself, shipping acquisition tools, automations and AI-powered experiences with low-code and AI.

Our model is not sales-led. We serve thousands of small organizations that sign up on their own, so growth works a lot like e-commerce acquisition: heavy on SEO, organic and content, reaching people one by one at scale. The difference is that you need to know our product depth to know exactly who to go after and what will speak to them. You will own growth across the entire funnel, including CRM and marketing automation.

This is not a pure RevOps / ops role, nor a pure paid-media role. It is a hybrid marketer-builder.

Responsibilities

• Own acquisition across channels: paid with partners, social and affiliation, plus new acquisition levers you build (low-code, AI, programmatic and satellite/SEO pages, free tools).
• Drive signups and conversion: optimize funnels (visits > leads > trial > signup), landing pages and conversion assets through A/B testing and CRO.
• Own lead generation and nurturing that push visitors to signup and trial (content, lead magnets, landing pages, email sequences).
• Own marketing automation and CRM for acquisition and activation journeys (lead scoring, routing, lifecycle). You make it yours, hands-on, as a growth lever, not as a systems admin.
• Build growth tools with low-code and AI: client-facing experiences, automations, enrichment, programmatic approaches. We expect concrete, pioneering use cases, not yet another workflow.
• Feed, prioritize and ship the growth backlog. Work self-serve on data to measure and iterate fast.
• Contribute to scaling our acquisition playbook internationally.
• Understand the persona deeply (interviews, user journey analysis)

Required Qualifications

don’t forget Values & Leadership Principles

Profile

Required

• 4-8 years in growth, digital marketing or performance marketing, in SaaS or e-commerce, ideally on a complex product (subscriptions, multiple offers, activation and conversion mechanics).
• Both a marketer and a builder: a proven track record on acquisition channels AND hands-on building with low-code (Zapier, Make, Retool, Webflow or equivalent) and AI.
• Real, pushed AI use cases you can demo: client-facing or growth tooling, in practice, not in theory.
• Comfortable owning marketing automation and CRM (HubSpot or similar) as a growth lever, hands-on.
• Persona and message sensitivity: you understand users and what makes them convert, and you are not afraid to talk to customers.
• Data-autonomous in a self-service setup: you pull, read and prioritize without needing a data team to move.
• Fluent in English.
• Multi-market / international experience is a plus.

We are NOT looking for

• A pure RevOps / ops profile (systems, back-office workflows only).
• A pure media buyer with no build or messaging depth.

Desired traits

• Builder at heart and doer: you ship, you iterate, you don't just design processes.
• Analytical and data-driven, focused on performance and ROI.
• Pioneer on AI: you constantly test new tools and integrate them into your work.
• Autonomous, well-organized, strong project manager.
• Curious, coachable, culture of efficiency.

Salary

Up to 70K€ depending on experience.

Recruitment process

1) Screening

• Spend 1h with the HR and our Head of Marketing to check the fit between what you are looking for and what we are offering.

2) Technical Skills

• Complete a 2-hour use case at home, followed by an interview with your manager to debrief on the use case and deep dive into your experience and skills.

3) Talk about Business

• Validate technical expertise and business thinking. Ensure cultural fit, strategy mindset and alignment with our mission.

4) Meet the team

• Meet your peers within the marketing team and join us for a lunch or a drink at our Paris or Marseille Office.

5) Final HR steps

• Ref check and final discussion about salary, start date, and logistics.

Recruitment date: ASAP.