Global Brand Director: Strategy, Campaigns & Leadership

lyreco; Valenciennes; Sur place; EUR 120 000 - 180 000; Plein temps

Résumé du poste

Lyreco is seeking a Group Brand Director F/M to lead brand strategy and messaging for the CGO team. This strategic role partners with senior leadership to shape brand direction across markets and agencies.

You will own brand platform development, ensure global consistency while enabling local adaptation, and oversee branding campaigns to raise awareness with customers, partners, and employees.

Qualifications

• Master's degree in Marketing, Communications, or Business.
• 10–15+ years in brand strategy, marketing, or corporate communications, incl. director level.

Responsabilités

• Define brand strategy and messaging across Lyreco markets.

Connaissances

Brand strategy

Stakeholder management

Agency leadership

Global branding

Omnichannel experience

Formation

Master's degree in Marketing, Communications, or Business

Description du poste

Lyreco is seeking a Group Brand Director F/M to lead brand strategy and messaging for the CGO team. This strategic role partners with senior leadership to shape brand direction across markets and agencies.

You will own brand platform development, ensure global consistency while enabling local adaptation, and oversee branding campaigns to raise awareness with customers, partners, and employees.