Enterprise Marketing Director

Talantir; Île-de-France; Híbrido; EUR 140.000 - 180.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Flexible work options

Health & Wellness support

Financial growth opportunities

Commuter allowance

Learning & Development

Descripción de la vacante

Ledger, the global platform for digital assets, is seeking a senior leader to build the Enterprise marketing strategy and lead institutional marketing efforts. You will collaborate with communications, sales, and product teams to advance growth and thought leadership worldwide.

Based in Paris with a global remit, the role embraces a hybrid work model and invites a dynamic leader to shape pricing, positioning and market expansion in emerging markets.

Formación

• Robust enterprise marketing experience, especially in crypto/digital assets.
• Proven ability to develop and execute marketing strategies for enterprise clients.
• Strong understanding of financial markets and digital asset management.
• Analytical skills to translate data into actionable insights for marketing decisions.
• Excellent communication and presentation skills; able to articulate complex concepts.
• Demonstrated leadership of cross-functional teams and managing direct reports.

Responsabilidades

• Support the VP Communications and VP Revenue for Enterprise in building Ledger Enterprise’s position as the world’s most secure institutional platform and trading tool for critical digital assets and Web3.
• Create the Enterprise business marketing strategy, lead on lead generation, institutional adoption and thought leadership globally.
• Build, structure, and manage a high performing team that fosters cross functional collaboration with departments.
• Stay up-to-date on industry trends, regulatory developments, and emerging technologies in crypto and digital assets, applying insights to marketing strategies and roadmap decisions.
• Collaborate with cross functional teams to conduct price testing, research competitive pricing, and develop positioning recommendations.
• Be a strong, empathetic leader and team partner, evolving to meet changing institutional digital asset landscape.

Descripción del empleo

About Ledger

We’re a team of experts pushing the limits of what’s possible, united by our common goal to unlock true freedom through digital ownership, making technology accessible for all. We believe in a world where users, creators and enterprises manage their value with ownership and freedom. Our curiosity drives us to innovate, empowering individuals on a global scale. We believe change is constant and our team moves forward as one, with a culture of problem-solving where every employee is empowered and supported to challenge tradition and create solutions. Our mission is simple: to make self-custody accessible and give people the keys to their own financial futures. If you want to make a true impact, we want you to join us at Ledger.

At Ledger, we’re proud to be the global platform for digital assets and Web3, with over 20% of the world’s crypto assets secured through our Ledger devices. With our headquarters in Paris, and offices in Vierzon, Grenoble, Montpellier, London, Portland, Geneva, Zurich and Central Singapore, we have a team of around 600 professionals developing a variety of products and services to enable individuals and companies to securely buy, store, swap, grow and manage crypto assets – including the Ledger hardware wallets line with more than 7.5 millions units already sold in 200 countries.

This role is part of the Global Communications team, which is responsible for Ledger’s brand, communication, defining our strategy, and articulating it. The role reports directly into the VP Communications and works globally and cross-functionally.

The successful candidate will play a key part in creating the Enterprise business marketing strategy, working on lead generation, high-value institutional adoption and thought leadership globally. This individual will liaise with teams within Ledger, and will work closely with Communications and Enterprise leadership, as well as sales and product teams to fulfill Enterprise’s business goals.

Your mission

• Support the VP Communications and VP Revenue for Enterprise in building Ledger Enterprise’s position as the world’s most secure institutional platform and trading tool for critical digital assets and Web3
• Create the Enterprise business marketing strategy, work on lead generation, high-value institutional adoption and thought leadership globally
• Build, structure, and manage a high performing team that fosters cross functional collaboration with departments
• Stay up-to-date on industry trends, regulatory developments, and emerging technologies in the crypto and digital assets space, and apply insights to inform marketing strategies and roadmap decisions
• Collaborate with cross functional teams to conduct price testing, research competitive pricing, and develop recommendations that optimize product positioning and revenue
• Be a strong, empathetic leader and team partner, continuously learning and evolving to meet the demands of the rapidly changing institutional digital asset landscape

What We’re Looking For

• Robust experience in Enterprise product marketing, with a focus on crypto and digital assets consumer services
• Proven track record of developing and executing successful marketing strategies for Enterprises in the crypto industry
• Deep understanding of the financial industry, cryptocurrency markets, and digital asset management solutions
• Strong analytical skills and ability to translate data into actionable insights to drive marketing decisions
• Excellent communication and presentation skills, with the ability to effectively articulate complex concepts to
• Demonstrated leadership ability, with experience leading cross-functional teams and managing direct reports
• Organized, detail-oriented, and capable of managing multiple projects and priorities in a fast-paced environment
• Entrepreneurial mindset, with a passion for innovation and driving growth in emerging markets
• Experience working in a remote or distributed team environment is a plus

At Ledger, we are dedicated to continually investing in our employees which is why we offer more than just salaries; we provide comprehensive compensation packages that include a wide range of benefits. Here are some of the benefits you can look forward to:

Benefits

• Flexible work options - Our hybrid policy allows employees to work from home up to 3 times per week
• Health & Wellness support - Health and Life Insurance.
• Financial growth opportunities - Employees can become shareholders in Ledger as well as other financial benefits depending on your country of work.
• Commuter allowance - Ledger offers a commuter allowance to contribute to your preferred means of transportation.
• Learning & Development - A comprehensive suite of training solutions providing a personalised learning experience for every employee.

For regionally specific benefits, your Talent Acquisition contact will be able to provide you with more information.

We’re committed to building an inclusive hiring process. If you need any adjustments or accommodations, just let us know, we’ll do our best to support you.