Copywriter - Freelance

DotWorld SA; France; Remote; EUR 83,000 - 124,000; Full time

Benefits offered by this job

Remote work - Europe

Flexible hours

Remote work - worldwide

Job summary

DotWorld is a fast-growing Venture Builder and SaaS Studio. We are seeking a FR/EN Copywriter to become the guardian of the product's editorial quality, proofreading and rewriting AI-generated content in French and English, and tuning prompts to raise quality at the source.

This founding role offers direct impact on product clarity, conversion and business, with a 100% remote setup across Europe. You will define the brand's tone of voice and own acquisition funnels, website and email copy,

Qualifications

• 3-5 years minimum in conversion copywriting and/or UX writing.
• Experience in a SaaS startup or on a B2C digital product.
• Experience editing AI-generated content.
• Comfortable with acquisition funnels and email marketing.
• Experience in edtech.
• Bilingual FR/EN writing at native level in both languages.

Responsibilities

• Editorial quality of AI-generated content
• Proofread, correct and rewrite AI-generated content (courses and micro-learning modules) in French and English
• Sign off editorially on everything that ships: you are the last filter before it goes live
• Tune the instructions and prompts of our generation AI to improve quality at the source
• Write and optimise conversational acquisition funnels: user psychology, natural phrasing, conversational flow
• Review website and email copy through a marketing and conversion lens
• Iterate based on results: what converts, where people drop off
• Define and document the product's tone of voice: an FR/EN style guide aligned with our users
• Bring that voice to life across every touchpoint: product, website, emails, acquisition
• Work with engineers to design and refine the content generation and review pipelines
• Partner with design and engineering to build the tools that make your own work easier

Skills

Conversion-driven copywriting

UX writing

FR/EN writing

LLM prompting

Email marketing

SEO knowledge

Autonomy

Job description

Please note that fluency in French is required, as it is our main business language. English is considered our secondary working language.

Start date: ASAP - urgent hire.

Contract type: Freelance, full-time. Seniority: Mid-to-senior level.

Location: 100% Remote (Europe).

About the role

DotWorld is a fast-growing Venture Builder and SaaS Studio that designs, launches and scales several SaaS products in parallel. One of our products is a gamified micro-learning and AI literacy platform, and all of its content - courses, modules, acquisition funnels, website, emails - is AI-generated at scale. That is exactly where the challenge sits: the volume of content we ship keeps growing, and editorial quality has to keep up. We are looking for a FR/EN Copywriter to become the guardian of the product's editorial quality. You proofread, correct and rewrite everything that goes out: nothing ships without your eyes on it. The role goes well beyond proofreading. Our acquisition funnels are real conversations with the user: writing them takes a genuine understanding of user psychology and phrasing that sounds natural, never machine-made. You also work upstream, tuning the instructions and prompts of our content-generation AI to raise quality at the source. Over time, you define the brand's tone of voice and become the soul of the product. This is a founding role, with direct, measurable impact on product clarity, conversion and the business.

Your responsibilities

• Editorial quality of AI-generated content
• Proofread, correct and rewrite AI-generated content (courses and micro-learning modules) in French and English
• Sign off editorially on everything that ships: you are the last filter before it goes live
• Tune the instructions and prompts of our generation AI to improve quality at the source
• Acquisition & conversion
• Write and optimise conversational acquisition funnels : user psychology, natural phrasing, conversational flow
• Review website and email copy through a marketing and conversion lens
• Iterate based on results : what converts, where people drop off
• Brand & tone of voice
• Define and document the product's tone of voice : an FR/EN style guide aligned with our users
• Bring that voice to life across every touchpoint: product, website, emails, acquisition
• Tooling & working with engineering
• Work with engineers to design and refine the content generation and review pipelines
• Partner with design and engineering to build the tools that make your own work easier

Your first months

• Rewriting the website copy
• Writing the acquisition funnel copy
• Reviewing existing courses
• Tuning the generation AI
• A documented FR/EN tone of voice guide

About you

• Experience
• Seniority: mid-to-senior level
• 3-5 years minimum in conversion copywriting and/or UX writing
• Experience in a SaaS startup or on a B2C digital product
• Experience editing AI-generated content
• Comfortable with acquisition funnels and email marketing
• Experience in edtech
• Technical skills
• Conversion-driven copywriting
• UX writing
• Bilingual FR/EN writing at native level in both languages
• Prompting and working with LLMs
• Email marketing
• Working knowledge of SEO
• Soft skills
• Strong autonomy : the structure is lean, everything is still to be built
• User empathy : you write for the person reading, not for yourself
• Product sense
• Uncompromising editorial rigour
• Willingness to challenge existing choices and propose better ones
• Languages
• French : native or C2
• English : C1-C2, native-level writing expected

What makes this role attractive

• A founding role : you define the voice of a product from day one and become its soul
• Direct, measurable impact on conversion and on the business
• Very broad scope : product, acquisition, brand, emails
• A seat at the AI x copywriting frontier : editing generated content, prompting, review pipelines
• Direct access to the founder , fast decisions, zero politics
• Flexibility : 100% remote across Europe

The challenges

• Early-stage environment : few processes, everything is to be built - including your own ways of working
• A large content backlog from day one: you need to prioritise and move fast
• One very busy point of contact : your autonomy is what makes this role work
• Genuine written bilingualism required : "professional English" will not be enough here

Our hiring process

• Discovery interview with our Talent Acquisition Manager, Noémie - 30 min
• Case study / FR-EN writing test with Charles, the product's founder - 1h

About DotWorld

Dotworld is a Venture Builder and SaaS Studio. Our model is simple but demanding: we design, launch and scale several SaaS products in parallel. Our fully distributed team operates with a strong culture: Test, Learn, Scale. We build practical tools that make everyday life easier for millions of people around the world. Today, our business is structured around several product universes, from HR tools to content management and design creation solutions. Our approach We build SaaS products that are robust, intuitive and technically solid. Once the fundamentals are mastered, we roll them out internationally through extensive translation and localisation work. Growth then accelerates through a high-performing acquisition strategy, led by our SEO and SEA experts. This model works - and it works well More than 50 million visitors per year Zero fundraising: 100% self-funded growth Profitable from year one From 1 to 50+ team members in 4 years An autonomous, committed and demanding team We build all of this as a team. Our strength lies in autonomous, committed people, where everyone has real impact. 90% of the team works remotely, with a culture built on trust, flexibility and respect for individual rhythms. We cultivate a supportive, stimulating and demanding environment, where individual fulfilment feeds collective success. A culture of excellence At Dotworld , we aim for high standards: quality, rigour and efficiency in the service of impact. We are results-oriented: performance and pushing our own limits drive us every day. Continuous improvement, innovation and creativity are at the heart of our culture. Every product is refined iteratively until it reaches the best possible version. We adopt the latest technologies thoughtfully, to deliver modern, high-performing solutions built to last. What's next? We are looking for curious, autonomous, sharp and enthusiastic people - people who like to do, test, build and improve... while aiming high.

Working environment

• Professional development opportunities : at DotWorld, we believe every team member has the potential to go further. We offer opportunities to learn, grow and shape the future of our company.
• A culture of innovation : we constantly encourage our teams to think outside the box and bring new ideas forward.
• Strong company growth , and with it significant opportunities to grow in the years ahead.
• Everything is still to be created : every idea, every initiative counts in building our culture, our projects and our vision together.

Diversity

DotWorld fully subscribes to the principle of equal opportunity and equal access to employment for all. We believe in an inclusive workplace where everyone can thrive and contribute to our collective success, whatever their identity or background.

We thank all candidates for their interest and for the time they invest in their application.

Our perks

• Remote work - Europe Work from any country in Europe, freely and simply.
• Flexible hours Organise your schedule the way you want, because your work/life balance is a priority.
• Remote work - worldwide Get a change of scenery and work from a different time zone for a month.

Values

• PERFORMANCE

  "Obsessed with Impact"

  We are a high-performance company. We never mistake motion (being busy) for progress (producing results). We believe that working with excellent colleagues is the best benefit we can offer. Excellence is not an option, it is our baseline standard.

• OWNERSHIP

  "Act like an Owner"

  In many companies, when there is a problem, people look for who to blame. Here, we look for the solution. Ownership means acting as if it were your own money and your own company. There is no "that's not my job". If you see litter on the floor, you pick it up. If you see a bug, you make sure it gets reported.

• INTEGRITY

  "We act with honesty, consistency, and professional courage."

  Within a team, integrity means everyone is held accountable for their performance, their attitude and the impact of their behaviour on the collective. We support each other, we play as a team and we look out for one another, while accepting that trust is built through reliability, contribution and upholding standards. Integrity means saying things clearly and respectfully, even when it is uncomfortable. It means aligning your words with your actions, accepting feedback, and understanding that everyone has to earn their place on the field through their commitment and behaviour. We believe that kindness without high standards leads to complacency, and that high standards without kindness lead to tyranny. Integrity is that balance.

• GROWTH

  "Always be Learning"

  The world changes too fast to rest on what you already know. DotWorld is a school. Our promise is simple: you will work hard, but in 2 years you will have gained 5 years of professional experience. We value the learning curve (the slope) more than past experience (the starting point).