Confirmed Product Analyst - Demand

BlaBlaCar; Paris; Hybride; EUR 55 000 - 85 000; Plein temps

Avantages offerts par ce poste

Hybrid work model: 2–3 days in office

Healthcare coverage (50%)

Home office equipment support

Minimum 25 days holiday

Meal plan (Swile)

Transportation subsidy

Résumé du poste

BlaBlaCar is seeking a Data Analyst to translate complex data into actionable insights for Product and Marketing. You will frame analytical questions, dive into data, size opportunities, and interpret experiments to influence strategic decisions.

You will collaborate with engineers, scientists, and analysts to build scalable data products while focusing on the customer journey from discovery to post-booking. Fluency in English and strong communication are essential.

Qualifications

• Master's degree or equivalent in a relevant field.
• 3+ years of professional experience as a Data Analyst.
• Strong SQL skills and hands-on experience analysing large datasets.
• Good understanding of product analytics, funnel analysis, cohort analysis, segmentation, experimentation, and performance monitoring.
• Ability to structure ambiguous problems, challenge assumptions, and translate business questions into robust analytical approaches.
• Experience with data visualization and designing clear, trustworthy outputs.
• Excellent communication and ability to influence decisions across teams.
• Comfort working with cross-functional teams and building stakeholder relationships.
• Curiosity for product, growth, marketplaces, and member behaviour with a pragmatic impact focus.
• Python or another analytical programming language, causal inference, or advanced experimentation knowledge is a plus.
• Fluent in English

Responsabilités

• Partner with Product, Marketing, and Business stakeholders to understand goals and frame analytical questions.
• Collaborate with Data Engineers, Data Scientists, and other Analysts to improve data products.
• Lead end-to-end analyses on product and business topics such as marketplace dynamics and CRM impact.
• Go beyond dashboards to investigate the why behind trends and anomalies.
• Build clear narratives from data and communicate findings and recommendations.
• Contribute to reusable knowledge and governance of data definitions across teams.
• Leverage GenAI tools to improve efficiency while validating outputs for decisions.

Connaissances

SQL

Data analysis

Data visualization

Communication

Cross-functional teamwork

Product analytics

Python

Formation

Master's degree or equivalent

Outils

Python

Description du poste

About BlaBlaCar

BlaBlaCar is the world's leading community-based travel app enabling 27 million members a year to carpool or travel by bus in 21 countries. Our team of 800 employees counts over 50 nationalities and is spread across our 5 global offices, 30% working fully remotely.

Your mission

Our Data department is organised following Data Mesh principles, distributing data ownership to cross-functional and domain-specific teams that manage, own, and serve the data as a product.

Data Demand team’s mission

The Data Demand team’s mission is to help BlaBlaCar grow as a global OTA through data, covering the full customer journey from brand and product discovery through marketing and landing pages, to search, booking, post-booking, and payment. As the team expands its scope from self-service towards decision intelligence, we want to strengthen our ability to proactively analyse member, marketplace, and product behaviours, and to influence the decisions that shape the product.

As a Data Analyst

You will join the Data Demand team to drive decision-making through data: framing the right questions with stakeholders, going deep into data to explain what is happening, sizing opportunities, interpreting experiments, and translating insights into actionable recommendations for Product and Marketing teams.

Your responsibilities

• Partner with Product, Marketing, and Business stakeholders to understand their goals, frame analytical questions, and identify the decisions where data can have the highest impact.
• Collaborate with Data Engineers, Data Scientists, and other Data Analysts to improve the quality, usability, and coverage of our data products, and explore opportunities to turn advanced analytics or ML/AI initiatives into measurable business impact.
• Lead end-to-end analyses on product and business topics such as marketplace dynamics, search-to-book performance, member behaviour, audience knowledge, or CRM and marketing impact.
• Go beyond dashboards to investigate the why behind trends, anomalies, and performance changes, combining exploratory analysis, statistical reasoning, and strong business context.
• Build clear narratives from data: communicate findings, trade-offs, confidence levels, and recommendations in a way that helps stakeholders align and act.
• Contribute to reusable business knowledge and context engineering by documenting insights, analytical frameworks, or business relationships, and play a governance role in aligning definitions, reducing gaps between teams, and improving data quality over time.
• Leverage BlaBlaCar's available GenAI tools to work more efficiently in day-to-day analysis and documentation, while applying strong critical thinking to challenge, validate, and contextualise the outputs before using them in decision-making.

Your Qualifications

• Master's degree or equivalent: engineering school, business school, etc
• At least 3 years of professional experience working as a Data Analyst
• Strong SQL skills and hands-on experience analysing large and complex datasets.
• Good understanding of product analytics, funnel analysis, cohort analysis, segmentation, experimentation, and performance monitoring.
• Ability to structure ambiguous problems, challenge assumptions, and translate business or product questions into robust analytical approaches.
• Experience with data visualisation, with a strong sense of how to design clear, trustworthy, and decision-oriented outputs.
• Solid communication skills: you can turn analysis into a compelling story, adapt your message to different audiences, and influence decisions with clarity and humility.
• Comfort working with cross-functional teams and building strong stakeholder relationships.
• Curiosity for product, growth, marketplaces, and member behaviour, with a pragmatic mindset focused on impact over perfect analysis.
• Python or another analytical programming language, causal inference, or advanced experimentation knowledge is a plus.
• Fluent in English

What we have to offer

• Hybrid: 2 to 3 days at the office for this role
• 4 additional weeks on top of legal maternity/paternity leaves
• 50% healthcare coverage (Alan)
• Financial support for home office equipment
• Minimum 25 days holiday per year
• Local meal plan policy (Swile card)
• 50% transportation paid (Forfait Mobilité Durable)
• Free unlimited carpooling & bus rides
• Personal growth via trainings, mentorship, and internal mobility programs
• Employee Stock ownership plan
• Regular team building events
• Mental health support through Moka.care
• 1 day off per year to test our product
• 1 day per year for social engagements with non-profits

BlaBlaCar is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.