Community Growth & Engagement Specialist (UK Focus)

BYD EUROPE; Beauvais; Vor Ort; EUR 38.000 - 56.000; Vollzeit

Zusammenfassung

BYD EUROPE is seeking a proactive Community Growth & Engagement professional in France to lead localized community strategies, content planning, and engagement initiatives for our brand. You will coordinate campaigns and events, monitor performance, and collaborate with marketing and after-sales teams to drive positive community impact.

The role emphasizes online and offline engagement, content localization, and data-driven optimizations to improve growth and retention among the France audience.

Aufgaben

• Develop and execute community growth strategies tailored to the UK market
• Drive user engagement through campaigns, discussions, and interactive content
• Identify and nurture key users (KOLs, active contributors, brand advocates)
• Plan and publish high-quality, localized content (posts, topics, campaigns)
• Moderate user-generated content to ensure quality and compliance
• Identify trending topics and align content with user interests
• Plan and execute online and offline campaigns (e.g., test drive events, meetups)
• Collaborate with marketing and after-sales teams to launch engagement initiatives
• Support offline activities such as vehicle showcases and community events
• Monitor community performance metrics (engagement, retention, growth)
• Analyze user behavior and optimize content and operations strategies
• Provide regular reports and actionable insights

Jobbeschreibung

BYD EUROPE is seeking a proactive Community Growth & Engagement professional in France to lead localized community strategies, content planning, and engagement initiatives for our brand. You will coordinate campaigns and events, monitor performance, and collaborate with marketing and after-sales teams to drive positive community impact.

The role emphasizes online and offline engagement, content localization, and data-driven optimizations to improve growth and retention among the France audience.