Communications Lead

Yubo

France

Hybrid

EUR 78,000 - 123,000

Full time

2 days ago

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Benefits offered by this job

Cool Workplace

Team Activities

Family-Friendly

Wellness Programs

Job summary

Yubo, the social discovery platform, is seeking a proactive PR lead to build the function from scratch. You will design how PR works, manage the agency, and craft stories that resonate in the US, UK and France with a strong emphasis on growth and reputation.

You will own relationships with media, drive strategic campaigns, and partner with Brand, Product, Data, and Legal to ensure compelling, responsible communications across consumer and corporate topics.

Qualifications

Proven PR leadership with measurable results.
Solid understanding of Gen-Z culture and how 18–24s socialize online.
Ability to turn data into compelling media stories.
Experience managing an external PR agency and partnerships.
Proven crisis communications experience under pressure.
Excellent writing and verbal communication skills for consumer and corporate audiences.
Ability to influence senior stakeholders across functions.

Responsibilities

Set up how PR works at Yubo, including onboarding the PR agency and establishing processes.
Plan and run Yubo's PR agenda for 2027 with a balance of campaigns and daily press activity.
Lead proactive and reactive media relations to maintain a clear, consistent voice.
Identify cultural moments and opportunities through research, events, partnerships and earned media.
Collaborate with Product and Data to develop proof points and compelling stories.
Advise senior leaders on reputational opportunities and risks; support crisis communications when needed.

Skills

PR leadership

Gen-Z culture

Data-driven storytelling

Agency management

Crisis communications

Strong writing

Cross-functional influence

Job description

Who we are

Yubo is the Social Discovery app to make new friends and hang out online. By eliminating likes and follows, we empower our users to create genuine connections and show up as their true selves.

We've pioneered a new way for Gen Z to socialize online, and with millions of active users, our goal is to redefine how we connect today and tomorrow.

Our team is international, multicultural and deeply committed to its mission. As the leading platform to socialize online, we have a special responsibility to build a safe digital space for our community. Safety is embedded in our DNA, and our proactive approach focuses on user protection, support, and education.

Join us in this exciting journey and help us shape the future of social interactions!

About this role

Yubo doesn't have a PR team yet, and that's exactly why this role exists: to build one from scratch and help Yubo become culturally relevant, resilient to reputational bumps, and a real driver of growth.

It's a rare chance to shape a PR function from day one inside a fast-moving global tech company. You'll design how it works, lead our agency partner, and craft the stories, moments and relationships that make people pay attention to Yubo. The role covers everyday consumer stories, corporate communications, and handling sensitive issues or crises when they arise. To start, you'll focus on the US, UK and France, with room to grow from there.

You’ll report to the Director of Brand & Communications and work closely with teams across the business, especially Brand, Product, Data, Trust & Safety and Legal. You'll own the relationship with our PR agency, making sure they feel like a true extension of the team, and you'll help set up the habits and processes that make PR part of how Yubo works day to day.

This is a freelance role on a 6-month contract, with a target start in Q4 2026.

Your responsibilites

Set up how PR works at Yubo

Build PR operations and onboard Yubo's PR agency, setting clear ways to spot stories, check facts, and turn insight into coverage.
Dig into Yubo's data to find trends and stories worth telling.
Build a simple way to report on PR performance, linking coverage and sentiment to awareness and growth.
Review and embed Yubo's Crisis Comms Playbook.

Plan and run the PR agenda

Build Yubo's 2027 PR calendar and strategy, balancing campaigns, cultural moments, and day-to-day press activity.
Lead proactive and reactive media relations so Yubo speaks with a clear, consistent voice.
Spot and activate cultural moments through PR, research, events, creator partnerships and other earned activity.
Team up with Product and Data to build proof points and stories that show what Yubo means to people.

Look after Yubo's reputation

Advise senior leaders on reputational opportunities and risks.
Support corporate communications and reactive issues management when needed.
Work with Trust & Safety and Legal so Yubo talks about sensitive topics responsibly.
Help rally the right people internally when a crisis hits.

Who you are

You're a proactive PR lead with sharp cultural instincts and a track record of creating stories that genuinely earn attention, not just promote launches.

You'll bring:

Solid PR experience, with real results to show from leading a function or campaign.
A good read on Gen-Z culture and how 18 to 24 year-olds socialise and engage online.
Experience turning insight and data into media stories, including digging into data yourself to find the angle.
A track record of using different levers to earn attention: influencers, experts, events, activations, research, stunts.
Experience managing and getting the best out of an external PR agency.
Good judgement under pressure, with experience in issues or crisis communications.
Strong writing and speaking skills, comfortable with both consumer storytelling and sensitive corporate messaging.
The ability to influence cross-functional teams and senior stakeholders.
A self-starter mindset, with examples of building something from the ground up.

Nice to have, but don't let that stop you:

Experience in high-growth tech, consumer apps, youth culture, media, entertainment or lifestyle.
Experience in the US market, including relationships with US media and journalists.

Within a month, you will

Get familiar with Yubo's product, mission and community, and where our communications and reputation stand today.
Meet key people across Brand, Product, Data, Trust & Safety and Legal.
Start onboarding our PR agency and reviewing the Crisis Comms Playbook.

Within 3 months, you will

Have set up solid working habits with the PR agency and cross-functional teams.
Be well into building the 2027 PR strategy, calendar and measurement framework.
Have embedded the Crisis Comms Playbook and be actively building relationships with consumer, culture, lifestyle, tech and business media.

Within 6 months, you will

Have delivered Yubo's finished 2027 PR strategy and calendar.
Have landed our first standout data- and culture-led stories in top-tier media, backed by a working way to measure PR performance.
Have wrapped up the agency onboarding and defined the role of creators, experts, events and activations in Yubo's communications, leaving a solid foundation for what's next.

The recruitment process

A first introductory call with Nicolas, Talent Acquisition
A case study with Alex, our Brand Director.

Our approach to privacy & safety

As part of your role, you may handle tools and features involving personal data. We expect all employees to demonstrate strong awareness of privacy and safety issues, and to actively support our Privacy & Safety by Design efforts.

Join Yubo and help shape the future of Social Discovery while enjoying a culture that values flexibility, well-being, and impact.

Here’s how we live our mission every day:

You own the impact: Step up, adapt, and make it matter

Unconventionally Smart: Hack with intent, borrow smart, build better

Be Bold & Resilient: Raise your head, break barriers, keep moving forward

One team, one mission: No egos, no passengers, just shared wins

Trust & Flexibility: Our hybrid model calls for only two office days a month; the rest is up to the rhythm that works best for you.

Enjoy Top-notch Benefits

Culture is central at Yubo, hence the numerous benefits:

Cool Workplace: enjoy our amazing Parisian office and our many hybrid work options

Team Activities: participate in get-togethers, events, and team-building activities

Family-Friendly: we support parents with childcare options and family-friendly policies