Brand Manager - In-Home Ice Cream Growth

Magnum RFM Ice Cream, Inc. (Selecta Philippines); Rueil-Malmaison; Sur place; EUR 65 000 - 90 000; Plein temps

Résumé du poste

The Magnum Ice Cream Company in Courbevoie, La Défense, is seeking a Brand Manager Sharing & Scooping GMS/In Home to own Carte d’Or, Viennetta and Grom in France, shaping brand strategy and driving hands-on execution in market.

You will lead end-to-end brand initiatives, manage budgets and launches with R&D, Supply Chain and EU teams, and activation across influencer, TV, social and retail channels to grow the portfolio.

Qualifications

• Strong brand management fundamentals and marketing know-how.
• Independent, proactive with ownership and bias for action.
• Commercially minded, data-savvy with storytelling skills.

Responsabilités

• Own end-to-end brand strategy and portfolio in France.
• Lead 6P mix for Carte d’Or, Viennetta, Grom in France.
• Drive brand activations across influencer, TV, social channels and DOOH.
• Lead budget accountability and forecasting with cross-functional teams.

Connaissances

Brand management

Cross-functional collaboration

Project management

Data-driven

Storytelling

Outils

Nielsen

Kantar

Description du poste

The Magnum Ice Cream Company in Courbevoie, La Défense, is seeking a Brand Manager Sharing & Scooping GMS/In Home to own Carte d’Or, Viennetta and Grom in France, shaping brand strategy and driving hands-on execution in market.

You will lead end-to-end brand initiatives, manage budgets and launches with R&D, Supply Chain and EU teams, and activation across influencer, TV, social and retail channels to grow the portfolio.