Brand Manager: Carte d’Or & Viennetta Growth (In Home)

Magnum Ice Cream Co.; Rueil-Malmaison; On-site; EUR 70,000 - 95,000; Full time

Job summary

Magnum Ice Cream Co. in Courbevoie (La Défense) seeks a Brand Manager Sharing & Scooping for Carte d’Or, Viennetta and Grom in France. You own end-to-end brand strategy, drive execution and activation, and partner with R&D, Supply Chain and EU/global teams.

You will lead performance tracking, budgeting and cross-functional projects with a strong bias for action and ownership. This role offers high accountability, autonomy, and opportunities to shape iconic brands.

Qualifications

• End-to-end brand ownership experience.
• Strong leadership, creativity and execution skills.
• Excellent cross-functional collaboration and stakeholder influence.

Responsibilities

• Own full 6P mix for Carte d’Or In Home, Viennetta, Grom in France.
• Lead end-to-end brand strategy and activation.
• Monitor portfolio performance with Nielsen/Kantar insights and act on findings.
• Lead product development, renovations and asset/toolkit ownership.

Skills

Brand management

Marketing basics

Creativity

Execution excellence

Project management

Storytelling

Data-driven

Tools

Nielsen

Kantar

Job description

Magnum Ice Cream Co. in Courbevoie (La Défense) seeks a Brand Manager Sharing & Scooping for Carte d’Or, Viennetta and Grom in France. You own end-to-end brand strategy, drive execution and activation, and partner with R&D, Supply Chain and EU/global teams.

You will lead performance tracking, budgeting and cross-functional projects with a strong bias for action and ownership. This role offers high accountability, autonomy, and opportunities to shape iconic brands.