B2C Growth & Campaigns Project Lead

Veepee; Paris; On-site; EUR 70,000 - 100,000; Full time

Job summary

Veepee in Paris is seeking a Marketing Operations professional to develop impactful B2B2C campaigns and oversee cross-country projects across our European platforms. You will work with Growth, Data Science, UX, CRM and Agency teams to boost activation, optimize performance and enhance the member experience.

You will analyze product performance, define strategies for events and products, track KPIs and deliver concrete action plans using tools like Boom, Mixpanel, Microstrategy and Neolane.

Qualifications

• Data-driven with ability to deduct insights and develop strategies.
• Proven project management experience.
• Marketing knowledge including consumer behavior and digital marketing.
• Fluent in English, both spoken and written.

Responsibilities

• Develop impactful B2B2C campaigns and lead cross-country projects.
• Track KPIs per project and collaborate with analytics teams.
• Coordinate events and products with a B2B2C approach across platforms.
• Collaborate with Growth, Data, UX, CRM teams to improve member experience.
• Provide operational support and action plans for campaigns.

Skills

Data-driven

Project management

Commercial mindset

Marketing knowledge

Consumer trends

MS Office & G Suite

Veepee tools

English proficiency

Tools

Boom

Mixpanel

Microstrategy

Neolane

Job description

Veepee in Paris is seeking a Marketing Operations professional to develop impactful B2B2C campaigns and oversee cross-country projects across our European platforms. You will work with Growth, Data Science, UX, CRM and Agency teams to boost activation, optimize performance and enhance the member experience.

You will analyze product performance, define strategies for events and products, track KPIs and deliver concrete action plans using tools like Boom, Mixpanel, Microstrategy and Neolane.