B2B & Trade Brand Activation Lead

Lever, Inc.; Paris; Sur place; EUR 60 000 - 90 000; Plein temps

Résumé du poste

Veepee, a pioneer of online flash sales across Europe, is seeking a Marketing Operations professional to manage brand activations and develop strategic brand relationships on our B2C platforms. You will coordinate with commercial, CRM, design and Projects teams to execute campaigns with an international perspective.

You will partner with marketing and commercial teams to plan, implement, and analyze actions, ensuring cross-country alignment and data-driven optimization of brand initiatives.

Qualifications

• Marketing competencies (brand and trade marketing).
• Project management.
• Commercial mindset & understanding of brand environments.
• Consumer mindset & understanding of consumer trends.
• Proficient to carry out commercial & marketing analysis.
• Proficiency in computer tools, mainly Microsoft Office Suite & G Suite.
• Master in Veepee tools (Boom, Mixpanel, Microstrategy, Neolane, etc.).
• Professional fluency in English (spoken & written).

Responsabilités

• Marketing activations of our brands: you are responsible for planning and setting up marketing actions/campaigns focused on activating our brands and offer on all our B2C platforms.
• Co-define the planning with your marketing & planning colleagues, with an international vision for each brand.
• Brief & collaborate with different stakeholders on your actions to collect all you need.
• Implement (trade) animations and thematic campaigns and coordinate with other teams to implement other actions.
• Analyze the results of your campaigns, do the required reporting & use learnings going forward.
• Perform market trend analysis to understand market & brand dynamics.
• Support business to develop strategic accounts and annual plans for strategic brands.

Connaissances

Marketing competencies

Project management

Commercial mindset

Consumer trends

Marketing analysis

Office & productivity tools

Veepee tools

English fluency

Outils

Boom

Mixpanel

Microstrategy

Neolane

Microsoft Office

G Suite

Description du poste

Veepee, a pioneer of online flash sales across Europe, is seeking a Marketing Operations professional to manage brand activations and develop strategic brand relationships on our B2C platforms. You will coordinate with commercial, CRM, design and Projects teams to execute campaigns with an international perspective.

You will partner with marketing and commercial teams to plan, implement, and analyze actions, ensuring cross-country alignment and data-driven optimization of brand initiatives.