Senior Marketing and Communications Manager, Marine

Elomatic Oy; Turku; Hybrid; EUR 70.000 - 110.000; Vollzeit

Benefits dieser Stelle

Hybrid working

Insurance benefits

Sports and cultural activities support

Zusammenfassung

Elomatic Oy is seeking a Senior Marketing Manager to lead marketing and communications for its Marine Business Area. You will turn deep engineering knowledge into stories that resonate with the global maritime industry and represent Elomatic on the world stage.

This role offers hybrid work from Turku or Espoo and close collaboration with leaders across our international teams. You’ll drive the Marine value proposition, plan campaigns and thought leadership, and manage budgets and partner

Qualifikationen

• Strong experience of the global maritime industry and its B2B buying processes.
• Several years of B2B marketing experience, ideally in engineering, consulting or other expert services.
• Self-driven and proactive, able to move things forward independently and challenge senior technical experts and leadership, and extract what they know.
• Proven track record in marketing strategy, positioning and content creation.
• Experience planning and running international trade fairs and industry events.
• Ability to combine strategic planning with hands-on campaign work.
• Fluent spoken and written English.

Aufgaben

• Drive Marine marketing and positioning: Build the Marine value proposition, messaging and positioning based on customer, market and competitor insight.
• Lead content and communications: Turn technical expertise into clear customer value through content, media relations and customer references.
• Generate demand and support growth: Plan campaigns, launches and thought leadership, and lead international trade fairs and customer events.
• Own marketing planning and performance: Create and run the annual marketing plan and budget, track results and manage partners, lead generation and marketing automation.
• Collaborate across the business: Be a strategic partner to business leaders and sales and bring new ideas to make marketing work even better.

Kenntnisse

Maritime industry experience

B2B marketing experience

Strategic planning

Content creation

Campaign planning and execution

English proficiency

Jobbeschreibung

Our engineers design ships. We need someone who can tell the world about it.

We're looking for a Senior Marketing Manager to lead marketing and communications for our Marine Business Area. You'll turn deep engineering know-how into stories the global maritime industry wants to hear, and that wins customers. You will also get an opportunity to represent Elomatic on the global maritime stage. Sounds like your kind of challenge?

Your role and the team

In this role, you'll balance strategic planning with hands-on execution in our Marine Business Area. One day you're shaping positioning and the annual marketing plan, the next you're running a campaign or meeting customers at an international trade fair.

Your home base will be Elomatic's six-person marketing and communications team, where you'll work alongside with talented colleagues, who enjoy working together, sharing ideas and knowledge and supporting each other every day. To conclude, we are a friendly team that enjoys a good laugh. As the marketing lead for the Marine Business Area, you'll work closely with Marine business leaders, sales team and technical experts across our international organization in Finland, Poland, Germany and North America. You will report to the Chief Marketing Officer and partner closely with the Vice President of Sales, Marine.

This role can be based in either our Turku or Espoo office in the beginning, following a hybrid working model, with a minimum of two office days per week. Please indicate your preferred location in your application.

What you’ll do

Drive Marine marketing and positioning:Build the Marine value proposition, messaging and positioning based on customer,marketand competitor insight.

Lead content and communications:Turn technicalexpertiseinto clear customer value through content, mediarelationsand customer references.

Generate demand and support growth:Plan campaigns, launches and thought leadership, and lead international trade fairs and customer events.

Own marketing planning and performance:Create and run the annual marketing plan and budget, track results and manage partners, lead generation and marketing automation.

Collaborate across the business:Be a strategic partner to business leaders and sales and bring new ideas to make marketing work even better.

What success looks like in the first year

• The Marine value proposition and key messages are clear, agreed and in use by sales.
• Marketing strategy, yearly marketing plan and budget for Marine are in place and followed up.
• Campaigns and events have measurable targets, and results are reported to the business.
• Sales and business leaders see marketing as a partner in winning new clients.

What helps you succeed in this role

• Strong experience of the global maritime industry and its B2B buying processes.
• Several years of B2B marketing experience, ideally in engineering,consultingor other expert services.
• Self-driven and proactive, able to move things forward independentlyandchallenge senior technical experts and leadership, and extract what they know
• Proventrack recordin marketing strategy,positioningand content creation.
• Experience planning and running international trade fairs and industry events.
• Ability to combine strategic planning with hands-on campaign work.
• Fluent spoken and written English.

What we promise you

Meaningful projects, a team that has your back and modern tools to do your best work. Hybrid working that leaves room for life outside work, training and mentoring to help you grow, and ourEloWeculture built on respect, equality,kindnessand support.

Learn more about us: Visions of Tomorrow, Engineered Today - Elomatic
Get to know your future colleagues: Meet Us! videos

Please share your thoughtsregardingsalary expectations in your application. Our compensation aligns with trade union recommendations and reflects your future role, capabilities and skills, working experience and specialization.Additionally, we offer versatile employee benefits, including comprehensive insurance and support for sports and cultural activities.

We welcome applicants from diverse backgrounds and working styles, because different perspectives make us stronger.

We succeed together, we have passion to improve, we are trustworthy

CMO, Piia Leinonen, [phone]: 3rd November between 11:00 - 12:00, 4th November between 14:00 - 15:00 or 6th November at 13:00-13:30.

And remember to follow us on Instagram and LinkedIn!

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Building tomorrow.Elomatic is an international consulting and engineering company dedicated to creating solutions that improve the wellbeing of people and the environment. With over 50 years of experience, we are known as pioneers in the development of design methods. Our 1,300 professionals provide exceptional value across the entire life cycles of products, services, and digital solutions.

What we do

Elomatic specializes in

• Marine
• Pharma, and
• Industry, covering process and energy industries, machinery, and equipment manufacturing.

We offer a comprehensive range of services, including engineering and consulting, project management, technical analysis and visualization, as well as product and service development. Additionally, we deliver products and overall solutions that complement our core services.

Osaamisalue: Markkinointi & mainonta