Fleet Sales Manager to BYD Finland

BYD Europe; Helsinki; On-site; EUR 70,000 - 90,000; Full time

Benefits offered by this job

Team building events

Job summary

BYD Finland is seeking a Manager Fleet to oversee commercial strategy and execution for the fleet market, including leasing, corporate accounts, and institutional customers. You will drive used car remarketing and CPO program management to ensure sustainable volume growth.

You will lead a high-performing fleet team, collaborate with internal and external partners, and translate strategic objectives into actionable business plans in a fast-growing, international setting.

Qualifications

• Proven success in passenger car fleet sales and strong network in Finnish market.
• Analytical, strategic and data-driven decision-making skills.
• Experience in fleet pricing, negotiations, and large-scale account development.
• Fluent Finnish and English written and spoken.

Responsibilities

• Develop and execute fleet sales strategies aligned with commercial objectives.
• Identify and acquire new fleet customers including corporates and public sector.
• Lead contract negotiations, pricing discussions, and tender processes.
• Collaborate with internal teams to deliver integrated fleet solutions.

Skills

Fleet sales

Leadership

Negotiation

Stakeholder mgmt

Strategic thinking

Finnish language

English language

Education

Higher education degree

Job description

About BYD

Our Purpose is to build a zero-emission future that reconnects humanity with nature. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team.

BYD is a leading, high-tech multinational, based in Shenzhen, China. Operates in four core fields of IT, automotive, new energy, and rail transit and employs over 300,000 people worldwide. As a global pioneer in New Energy Solutions BYD is dedicated to building a zero-emission ecosystem.

BYD Europe BV located in Hoofddorp, Netherlands. BYD Europe BV offers a full line of BYD electric vehicles, including all-electric cars, all-electric buses, and all-electric forklift trucks.

About BYD Finland

We at BYD Europe are currently expanding our business in the Nordic countries and that means we have to find the best local talent to help us in this feat. We see great potential in the Finnish market with it's strong focus on NEV:s and are on a journey to build up a strong brand in Finland. This role is for you who want to join early in this developing business and take it to new heights!

About the role:

As the Manager Fleet in BYD Finland, you will be overseeing the commercial strategy and execution for the fleet market, including leasing companies, corporate accounts, fleet operators (Taxi, RaC, Car Sharing and mobility platforms) and institutional customers (municipalities, government and special fleets).

Used car remarketing, residual value (RV), total cost of ownership (TCO) optimization, and Certified Pre-Owned (CPO) program management will also be an essential part of the fleet sales scope, ensuring sustainable volume growth and long-term brand value.

You will be a part of BYD Finland core team, and closely collaborate with leasing, rental, and financial service partners, as well as collaborating with internal stakeholders such as International Key Accounts, Finance, Pricing, Supply Chain, and Operations. A key priority is to build and lead a high-performing, commercial-driven fleet team, hiring and coaching competitive talent, and translating strategic objectives into actionable business plans.

Key Responsibilities:

• Fleet Sales & Business Development Develop and execute fleet sales strategies aligned with the company's commercial objectives. Identify and acquire new fleet customers, including corporates, rental companies, and public sector clients. Promote tailored vehicle solutions to fleet customers. Monitor market trends, competitor activities, and customer needs to optimize sales approach.
• Key Account Management Manage and grow relationships with key fleet and strategic accounts. Act as the main point of contact for assigned accounts, ensuring high levels of customer satisfaction. Develop account plans and proactively identify upselling and cross-selling opportunities. Lead contract negotiations, pricing discussions, and tender processes.
• Collaboration & Stakeholder Management Work closely with internal teams (sales, product, finance, aftersales, and marketing) to deliver integrated solutions. Coordinate with leasing partners and dealers to ensure seamless customer experience. Support implementation of fleet programs and customer onboarding.
• Reporting & Performance Tracking Track sales performance, pipeline development, and account profitability. Prepare regular reports and forecasts for management. Ensure CRM systems are updated with accurate customer and sales data.

Skills, Qualifications, and Experience Required:

• Entrepreneurial mindset with a commercial, results-driven and proactive approach.
• Proven success in passenger car fleet sales, with a strong network across leasing companies, corporate fleets, and institutional customers in the Finnish market.
• Strong leadership capabilities with analytical, strategic, and data-driven decision-making skills.
• Solid experience in fleet pricing, contract negotiation, residual value, TCO management, and large-scale account development.
• Excellent negotiation, stakeholder management, and communication skills in Finnish and English (written and spoken).
• Ability to operate effectively in a fast-growing, dynamic, and international organization.
• Higher education level; experience in automotive, mobility, or financial services is a strong advantage.

We Offer:

• Competitive remuneration based on performance and experience.
• Opportunities for department and company-wide team building events.
• A chance to contribute to the transition towards zero-emission transportation and the decarbonization of the economy.

Location: Helsinki, Finland

Type of Employment: Full-time