Expansion Marketing Lead for Existing Customers

Hoxhunt; Helsinki; Hybride; EUR 52 000 - 67 000; Plein temps

Avantages offerts par ce poste

Extensive healthcare

Office Helsinki with gym and swimming池

Résumé du poste

Hoxhunt is seeking a Customer Marketing Manager to turn our growing customer base into a stronger growth engine. You will build the marketing engine that helps existing customers buy more from Hoxhunt and turn customer success into proof that wins new business.

This hands-on role requires building strategy, running programs and measuring commercial impact. Your first priority is expansion marketing: identify audiences, create demand for additional products, and build scalable campaigns across

Qualifications

• Solid experience in B2B SaaS customer marketing, expansion marketing or growth marketing.
• Proven ability to own an expansion or customer marketing motion with measurable impact.
• Deep understanding of customer data, segmentation and behavioral signals.

Responsabilités

• Build our customer expansion marketing with scalable programs and campaigns.
• Identify segments and signals to create targeted marketing plays for expansion.
• Develop lifecycle campaigns and product launches for existing customers.
• Turn customer proof into stories, quotes and references for sales.
• Build customer advocacy programs and align with Sales, Success and RevOps.

Connaissances

Expansion marketing

Lifecycle marketing

Growth marketing

B2B SaaS

Customer data

Segmentation

Advocacy

Cross-functional collaboration

Storytelling

Description du poste

Hoxhunt is seeking a Customer Marketing Manager to turn our growing customer base into a stronger growth engine. You will build the marketing engine that helps existing customers buy more from Hoxhunt and turn customer success into proof that wins new business.

This hands-on role requires building strategy, running programs and measuring commercial impact. Your first priority is expansion marketing: identify audiences, create demand for additional products, and build scalable campaigns across