Digital Marketing Lead

Jobylon AB; Helsinki; On-site; EUR 60,000 - 90,000; Full time

Job summary

Cloud Protection by WithSecure is seeking a senior Digital Marketing Lead to own and scale our paid acquisition engine for enterprise buyers across global markets. You’ll design new go-to-market campaigns, drive AI-augmented automation, and collaborate with product and sales to create demanding, high-impact campaigns.

The role emphasizes independence, ownership, and quick experimentation with a fast-growing cybersecurity SaaS product.

Qualifications

• Several years of hands-on experience running B2B paid acquisition, ideally in SaaS or cybersecurity.
• Deep practical knowledge of Meta, LinkedIn and Google Ads, and curiosity about channels that don't exist yet.
• Experience with marketing automation and CRM, with Salesforce a strong plus.

Responsibilities

• Own and scale paid growth across Meta, LinkedIn, Google and emerging channels, with full accountability for spend, targeting and performance
• Design an acquisition engine that reaches Fortune 500 security and Salesforce leaders across markets, time zones and buyer cultures, not optimise an existing one
• Build smart marketing automation flows that move enterprise buyers through long sales cycles
• Push our use of AI tools and agents deeper into everyday marketing work to scale output, sharpen targeting and improve funnel performance
• Work closely with marketing, product and sales to turn complex cybersecurity topics into campaigns that drive demand, pipeline and long-term growth
• Report on what's working and what isn't, and act on it fast

Skills

B2B paid acquisition

SaaS advertising

Cybersecurity marketing

Meta/LinkedIn/Google Ads

Marketing automation

Salesforce CRM

AI in marketing

Enterprise selling

Strategic thinking

Hands-on execution

Tools

Salesforce

Marketing automation tools

Job description

Cloud Protection protects Fortune 500 enterprises and government organizations worldwide from malware, phishing, and identity-based attacks in Salesforce. Our work builds on more than 30 years of experience in analyzing malware and defending against advanced threats — expertise few security companies can match.
It's our people who make that possible. Newly independent after years as WithSecure's most autonomous business unit, we combine the focus and speed of a startup with decades of cybersecurity depth. We're a diverse team that values passion, purpose, and genuine wellbeing at work, and we're looking for people who want to set the standard for Salesforce security with us. If that sounds like you, we'd love to hear from you.

We're looking for a Digital Marketing Lead to own and scale the digital acquisition engine at Cloud Protection by WithSecure, a fast-growing cybersecurity SaaS company that recently became independent after demerging from WithSecure™. We protect Salesforce environments for some of the world's largest enterprises, and we're now building the company from the ground up: new brand, new website, new go-to-market, and a genuinely global footprint with teams in Helsinki, New York, Sydney and Tokyo. You'll be joining at the moment where the foundations get laid.

This is a senior individual contributor role with significant ownership and impact. There are no people management responsibilities today, but as the company grows there may be opportunities to build out a team around you.

What you'll do

• Own and scale paid growth across Meta, LinkedIn, Google and emerging channels, with full accountability for spend, targeting and performance
• Design an acquisition engine that reaches Fortune 500 security and Salesforce leaders across markets, time zones and buyer cultures, not optimise an existing one
• Build smart marketing automation flows that move enterprise buyers through long sales cycles
• Push our use of AI tools and agents deeper into everyday marketing work to scale output, sharpen targeting and improve funnel performance
• Work closely with marketing, product and sales to turn complex cybersecurity topics into campaigns that drive demand, pipeline and long-term growth
• Report on what's working and what isn't, and act on it fast

What we're looking for

• Several years of hands‑on experience running B2B paid acquisition, ideally in SaaS or cybersecurity
• Deep practical knowledge of Meta, LinkedIn and Google Ads, and curiosity about channels that don't exist yet
• Experience with marketing automation and CRM, with Salesforce a strong plus
• Fluency with AI tools in daily work, and an appetite to experiment with agents and automation
• Comfort selling to enterprise buyers: long cycles, multiple stakeholders, high stakes
• A builder’s mindset. You’d rather create something from scratch than inherit a machine
• Strategic thinking paired with a willingness to execute yourself
• Fluent English; other languages are a bonus in a global team

If youdon’ttickevery box above,don’tworry, we aremore interested in your potential and willingness to learn.

The salary displayed on this pagerepresentsthe starting point (or range) for the role. Final compensation is discussed individually and depends on experience, skills, and the local market.

What you'll get

• The rare chance to shape how a global cybersecurity company markets itself from the very beginning
• The backing of an established product, an existing enterprise customer base and CVC as a committed owner
• Full support from our in-house team spanning content, product marketing and design, plus a dedicated country manager in Japan for local market expertise, so ideas go from sketch to live campaign without waiting on agencies or ticket queues
• Scale‑up pace and ownership inside a company that’s just been set free
• A truly global remit with colleagues in Helsinki, New York, Sydney and Tokyo