Strategic Head of Sales - Food Packaging Growth

W Executive España; Barcelona; On-site; EUR 90,000 - 150,000; Full time

Job summary

W Executive España seeks a Head of Sales for a multinational packaging company in Barcelona. You will lead the sales function, shape the commercial strategy, and drive profitable growth across key accounts.

Responsibilities include building and coaching a high-performing team, developing new business, and managing cross-functional partnerships to deliver service excellence and robust revenue performance.

Qualifications

• Proven track record in senior B2B sales leadership within packaging, ideally serving food-sector customers.
• Strong strategic account management and negotiation skills, including experience with complex customers.
• Structured, data-driven approach to CRM and pipeline management.

Responsibilities

• Translate business objectives into actionable sales plans to deliver revenue and growth.
• Lead and coach the sales team, ensuring clear priorities and effective communication with senior management.
• Lead acquisition of new accounts and expansion of existing business through networking and targeted account development.

Skills

B2B sales leadership

Packaging industry knowledge

Team leadership

Strategic account management

Negotiation skills

CRM & pipeline management

Job description

W Executive España seeks a Head of Sales for a multinational packaging company in Barcelona. You will lead the sales function, shape the commercial strategy, and drive profitable growth across key accounts.

Responsibilities include building and coaching a high-performing team, developing new business, and managing cross-functional partnerships to deliver service excellence and robust revenue performance.